Good writers detest puns. But that hasn't done a thing to deter businesses from deploying them. The latest entry comes to us from Las Vegas, where Sexxpresso is now serving up some hot coffee. For more on this emerging trend, see this news segment from Seattle. …
Yahoo Brand Tarnished By Informant Role In China
According to The Wall Street Journal, American firms seeking large piles of cash in China are faced with more than day-to-day business challenges. They're faced with tough moral choices. An unusually dramatic congressional hearing on Yahoo Inc.'s role in the imprisonment of at least two dissidents in China exposed the company to withering criticism and underscored the risks for Western companies seeking to expand …
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Does Epsonality Have Wessonality?
I don't know the answer to that question, but upon hearing about the new Epson ad campaign, that's the first thing that came to my mind. The Epsonality site was very slow (kind of like the Epson photo printer I ditched for a Canon), but apparently there's some sort of quiz on there you can take to determine your Epsonality. I could swear there was another "-ality" campaign that came out recently, but I can't …
There’s No There, There
According to The Wall Street Journal, Target will stage a fashion show in Grand Central Terminal in New York City on Nov. 6 and 7. But not just any fashion show. This one will feature no models and no clothes. Instead holograms -- two-dimensional moving images that give the illusion of having three dimensions -- will walk down the runway every every 10 minutes from noon to midnight the first day and 6 a.m. to 7 p.m. …
The Gap Has A Gap In Its Value System
While the Gap loves to get activist celebrities like John Mayer involved in its ad campaigns, it's currently facing a bigger problem. Namely, the discovery of child labor abuses at its factories. From The Atlanta Journal-Constitution: Clothing retailer Gap Inc. said Sunday that it will convene all of its Indian suppliers to "forcefully reiterate" its prohibition on child labor after a British newspaper found …
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The Big Three Are Invisible To Young Buyers
Having lived in both the Rust Belt and the Sun Belt in the last few years, it became very obvious to me that, outside a small sliver of the Midwest, no one has any affinity at all for cars from GM, Ford or Chrysler. Of all the troubles the Big 3 face, perception is the biggest one. Because there's nobody under the age of 30 who can associate domestic automakers with excellence. They simply don't remember a time when …
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Atlanta Has A New Slogan, So Y’all Get Down Here Now
I'm kinda glad that I don't currently work on a travel/tourism account. Because it seems like every city has Vegas envy: a desperate desire to use an all-encompassing, open-to-interpretation slogan. Which works perfectly in Vegas, but in every other city, it's a ploy to a) satisfy a bunch of different political and business types, and b) come up with a lame compromise when no one can really define a city. From The …
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So What Happens When A Brand Can’t Live Up To Its Most Noted Attribute?
Some of Toyota's cars took it on the chin in the newest Consumer Reports ratings. From The Baltimore Sun: In a blow to the company that is poised to be the largest automaker in the world, Toyota Motor Corp. fell so far in Consumer Reports' annual reliability survey that the magazine will no longer automatically recommend the company's new cars and trucks to readers. The Toyota brand slid from first place last year to …
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