Agencies

Great advertising people love a good challenge and Jeff Goodby, Rich Silverstein and crew have just given themselves the ultimate challenge by pitching, and winning, Chevrolet. According to The Wall Street Journal the General Motors brand is moving its business to GS&P after less than a month with Publicis Groupe. Talk about turbulent times... Here's where it gets interesting. San Francisco-based Goodby, …

Continue Reading about Goodby Lands Big Car Account, Opens Detroit Office →

It's really damn good. Write The Future from Nalden on Vimeo. Almost makes me want to go watch some soccer. …

Continue Reading about Let Me Just Agree With Everyone Else On This Nike Spot →

I'm back in Portland today after a six day trip to Omaha. It's good to be home, and it was good to be home. As many of you already know, I'm from Omaha and I worked there from December 2000 to July 2002. Some of the relationships formed at that time are special to me and one of those is my friendship with AdPulp Publisher, Shawn Hartley. Shawn's also Director of Interactive Development at Corporate 3 Design. I met …

Continue Reading about Corporate 3 Design Makes Websites That Work →

I just happened upon this today. Not sure how long it's been around for, but it sure got my attention. I rarely see new commercials reference old unrelated campaigns so openly. Does this mean AT&T's gonna channel old IBM ads and call themselves "Big Blue"? …

Continue Reading about Use That Sheet Music A Little Longer With Big Red →

Writing in Ad Age, Associate Professor at Syracuse University, Brian Sheehan, argues that the value of our services in the ad industry is diluted by too much competition. The sheer number of agencies means most will do whatever it takes to "win." And with so many players, the market price and value put on ideas comes down to the lowest common denominator -- the more players, the lower the denominator. If a CEO in …

Continue Reading about Are There Simply Too Many Agencies? →

Seattle Times is running a long copy feature on enigmatic Seattle firm, Wexley School for Girls. There's not much new information about Wexley in the article, but there is this journalistic conclusion: Wexley is an ad firm tailor-made for the "broadcast yourself" YouTube age, where it's fun to pretend you're too cool to be snagged by even the cleverest of sales pitches, but cool enough to view marketing ploys as an …

Continue Reading about Eccentric? Yes. Successful? Very. →