Ogilvy’s Rohit Bhargava received an honorable mention in Slide Share’s World’s Best Presentation Contest for his blogging types treatise. Why one might need to know this type of arcane material is beside the point. I’m looking at the design of the presentation, and it is elegant for Power Point.
Clay Parker Jones is an account guy with a book. Sort of. Jones says this about his approach: Account Executives don’t usually have a book. But I’m not really a typical AE, as I’m sure you can tell if you’re a regular reader here. And I don’t like resumes, anyway. How could you possibly get […]
The Wall Street Journal (paid sub. req.) asked Rich Silverstein of Goodby Silverstein + Partners some good questions on the heels of the agency’s two huge account wins (Sprint and Hyundai). Asked how he reassures a smaller client (The Commonwealth Bank of Australia) that they too are important in the wake of such wins, Mr. […]
Sally Hogshead has a new “Naked Career” interview up at Radio Talent Zoo. This time around Ms. Hogshead speaks to her hero Luke Sullivan, formerly of Fallon and West Wayne and now at GSD&M in Austin. That’s right, two superstar copywriters engaged in conversation about the ad business. Give it a listen. I could tell […]
I’m a huge fan of Hugh MacLeod’s cartoons. But this one’s by far and away my favorite; it’s hanging up in my office: But the problem isn’t limited to just the way we talk in ads. It got me to thinking why businesspeople, particularly in advertising, use phrases and language of war and criminal behavior […]
“Sweet reel, but where’s your web work?” queried the creative director, dismayed by the candidate’s lack of a digital clue. According to Ad Age, the above line of questioning is not fantasy, but a pressing credentials/personnel issue faced by agencies today. (speaking at ad:tech) Bob Moore, chief creative officer at Publicis USA, said the agency […]
Chicago Sun Times advertising writer Lewis Lazare had lunch last week with Juan Carlos Ortiz, co-president of Leo Burnett and Arc North America. Ortiz, 39, has been with Burnett for 17 years, running the conglomerate’s Bogota, Columbia shop before taking over Burnett’s Latin American operations. According to Lazare, Ortiz now shares an office on West […]
I confess I’ve never heard of Steve Hardwick, but Adweek reports he’s going to be the new President of Grey, starting next month. But that’s not what caught my eye. Here’s what did: Hardwick, who had served seven months as president of independent StrawberryFrog, begins in his new position at the 525-person office next month […]