Donna Bogatin at ZDNet is reporting on the "much needed Citysearch facelift," unveiled earlier today. Heralding the “next-generation” of Citysearch, the veteran IAC owned cityguide launched a bevy of trendy Web 2.0 social features and interactive services along with a new “cool” blue interface and rejuvenated tag line: “Live like an insider.” One of the site's new B2B offerings (and potential revenue generators) is …
No Time To Hate (Unless The Emotion Is Directed At Rubber Shoes)
We know all about people who actively resist advertising. In fact, we actively resist advertising. But here's a group of people who take things a step further by resisting product. I Hate Crocs video care of Josh Spear …
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Flash Your Flash
"Sweet reel, but where's your web work?" queried the creative director, dismayed by the candidate's lack of a digital clue. According to Ad Age, the above line of questioning is not fantasy, but a pressing credentials/personnel issue faced by agencies today. (speaking at ad:tech) Bob Moore, chief creative officer at Publicis USA, said the agency doesn't hire people without digital in their portfolio, the hoped-for …
Delta Back In The Pilot’s Seat
Shepardson Stern + Kaminsky are the stars of a New York Times story about Delta's reconfigured brand position, now that the airline has emerged from Chapter 11 and its shares are scheduled to resume trading on the New York Stock Exchange. SS+K was founded by partners with experience in elections and crisis communications. The agency, which is partially owned by Creative Artists Agency, was recently hired by Senator …
The Wall Street Journal Could Become Even More Conservative
According to Ad Age and other media sources, the Bancroft family, controlling shareholders of The Wall Street Journal's parent company , Dow Jones & Co., is considering a $5 billion buyout offer from News Corp., the international media conglomerate controlled by Rupert Murdoch. Reports claim the Journal's newroom is buzzing with the news. And not in a good way. The Independent Association of Publishers' Employees, …
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The Dog Ate My Magazine
The New York Times shares a story about Business 2.0's recent data fumble. On Monday night, April 23, the magazine’s editorial system crashed, wiping out all the work that had been done for its June issue. The backup server failed to back up. The recovery was made much easier, paradoxically, by a bane of modern business, litigation — or at least the fear of it. “The text had all been copy-edited and sent off to the …
Gorillas In The Dust
Copy: Rain forest cries out. But the chainsaws don't let you hear it. [via Shedwa] …
The Story Is In The Numbers
For the 63rd year in a row, it's Advertising Age "Agency Report" time. And if you're in marketing services, particularly digital, you're in for good news. Agency revenue from marketing services rocketed 13.1% to $15.1 billion, the strongest growth since the recession. Agency revenue from traditional advertising and media rose just 4.2% to $13.1 billion, the weakest growth since 2003, the first full year of the …
