First It Was Stadiums, Now It’s The Actual Team

The Austrian company that makes and markets Red Bull has purchased Major League Soccer’s Metro Stars. The New York Times provides some background on the deal. Red Bull, which has its North American headquarters in Santa Monica, Calif., bought the SV W├╝stenrot Salzburg club last year and renamed it SV Red Bull Salzburg. After a […]

Can Microsoft Out Apple The Pod?

From USA TODAY: Microsoft showed off its ultra-compact computer Wednesday, which the software giant was scheduled to officially unveil Thursday at the CeBIT technology trade show in Hanover, Germany. The product, heretofore code-named Origami, has been christened the Ultramobile PC, Mika Krammer, a company spokesman told the Associated Press. Looking a bit like a handheld […]

Penance For All Those “Army Of One” Ads

Leo Burnett USA has selected Washington D.C.-based GlobalGiving as the not-for-profit organization that the agency will help develop as a brand on a pro bono basis. GlobalGiving was selected from a pool of nearly 400 organizations that submitted proposals to Burnett late last year. Founded by two former World Bank executives, GlobalGiving helps individuals, corporations […]

Oh, The Irony

Novelist and former CEO, Tom Evslin endeavored to write a review of John Battelle’s book, The Search. John Battelle is a strong supporter of having most everything searchable. Therefore, Evslin was surprised to see this disclaimer at the start of the book: The scanning, uploading, and distribution of this book via the Internet or via […]

Bad Pharmacist

From South Florida Sun Sentinel: For years, Janey Karp has battled depression and anxiety with the help of prescription drugs. Though millions of Americans do the same, Karp admits she is intensely private and can’t help but feel stigmatized for needing medication to feel normal. So when the 53-year-old Palm Beach resident read the Walgreens […]

Hugh Tilts, You Tilt, We All Tilt

Hugh MacLeod is an ambitious man. I like ambition in intelligent people. YOU WANT TO REACH PEOPLE ON A HUMAN SCALE. That’s what Madison Avenue keeps forgetting. That’s what Madison Avenue can’t get their head around, because their business model has no credible answer for it. Part of my agenda here is putting ad agencies […]

One Lego In Front Of The Other

TechEBlog is showcasing the 10 strangest creations made with Lego building blocks. I don’t believe there is an organization, nor any brand sponsorship behind this collection. Not that it’s needed. After all, brands belong to the customer. It’s at that level where meaning is most effectively made.

Twenty Years And Out

Adweek reports that Gretchen Erwin, co-founder of Erwin-Penland and the agency’s media director, has retired. Erwin, 50, and her husband, Joe, formed the agency in 1986 after purchasing Penland Advertising in Greenville, S.C. The couple, along with partner Allen Bosworth, turned the one-person shop into an agency that currently employs 145 people and has billings […]