Adpulp
Advertising News and Know-How
By David Burn
I'd forgotten all about Hadrian's Wall recent merger with Toronto agency Zig, an MDC Company. Somehow, the very sharp minds at Zig knew this about me-that I'm sometimes forgetful. So they set up an eBay auction of old Hadrian's Wall gear to remind me. Do these people know how to "surprise and delight" or what? …
Continue Reading about The All Knowing Kevin Lynch Strikes Again →
By David Burn
News that Coca-Cola Co. is launching a new mobile social network called "Sprite Yard" is all over the intertubes. Information Week, Online Media Daily, RCR Wireless News and Adweek are all running with it. According to RCR Wireless News: Coca-Cola Co. is moving aggressively onto the mobile marketing playground with a kind of mobile MySpace centered on the company’s Sprite brand. The soft drink titan plans to launch a …
By David Burn
The video above is the work of Penn Masala, the world's first Hindi a cappella group. The group's "Facebook Skit" is a parody of Enrique Iglesias' song "Hero." The video, which is critical of online social networking, has been viewed nearly one and half million times on YouTube. In related news, Washington Post media columnist Howard Kurtz wrote a humorous piece, "Searching for Friends," about being an "old guy" on …
By David Burn
The dream of home ownership is scaled back considerably for those Americans who chose Manhattan as their residence. Just how far that vision is scaled back is revealed in a new campaign from Woods Witt Dealy & Sons for real estate developer Newport Associates Development. Newport Associates highlights a typical young couple with child who finds themselves squeezed out of their rent-controlled apartment and into …
Continue Reading about Get More Out Of New York. Move to New Jersey. →
By David Burn
Lewis Lazare looks today at the departure of another creative department mucky muck from DDB/Chicago. Normally, I would hesitate to bring this "news" to your attention, but Lazare dangles the compensation carrot—something I find impossible to resist. As recently as last winter, (Senior Vice President and Director of Content Production, David) Rolfe threatened to leave DDB when he was offered a top production job at …
By David Burn
Dana Milbank attended a press conference at the National Press Club in Washington, DC where he got to witness the Sudanese ambassador to Washington, John Ukec Lueth Ukec, make a fool of himself. In a bizarre twist of events, the ambassador threatened to cut off shipments of the emulsifier gum arabic, thereby depriving the world of cola. "I want you to know that the gum arabic which runs all the soft drinks all over …
By David Burn
According to The Wall Street Journal (paid sub req), Anheuser-Busch CEO August Busch IV is under the spell of a Carribean crooner. In its latest move to test the liquor market, beer giant Anheuser-Busch Cos. said it reached an agreement with singer Jimmy Buffett's Margaritaville Spirits to distribute Margaritaville Tequila in Massachusetts. The St. Louis brewer has recently test-marketed several spirits products amid …
By David Burn
Cambridge-educated brand planner Richard Huntington wonders aloud on his blog adliterate if blogging is killing planning. The idea that blogging is killing planning is arrant nonsense. The main accusation is that it encourages people to share half thought through thinking. Well no shit, in a 2.0 world where you should always be in Beta test, this is the whole point. The plannersphere is not a journal of record for …
Continue Reading about The Bloatosphere Is A Planner’s Paradise →
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