Max Kalehoff, vice president of marketing for Clickable and author of Attention Max, has some interesting things to say about small business and local online ad markets. “Small to medium” is actually huge. For example, I became acutely aware that half of the online advertising market is comprised of small and midsized businesses. The advertising trade press tends to cover the mega brands most — the head of the tail, …
It’s A Great Time To Invest
The Oracle of Omaha is buying American stocks. A simple rule dictates my buying: Be fearful when others are greedy, and be greedy when others are fearful. If prices keep looking attractive, my non-Berkshire net worth will soon be 100 percent in United States equities. Over the long term, the stock market news will be good. In the 20th century, the United States endured two world wars and other traumatic and expensive …
Putting Three Syllables In Dallas
Jim Bob? Yes, Jim Bob. jimbobkrause to be exact. It's the creation of Dallas ad couple Jim and Candace Krause. According to Adweek, former Leo Burnett creative partners Jim Ferguson and Bob Shallcross have reunited and joined the Krauses as partners in the new entity. Q. How did you hook up with Krause? Ferguson: I've known Jimmy off and on -- not professionally, but socially. He's had Krause & Young [in Dallas] …
Today In Twitterverse: Austin, Texas Goes Big
The Austin American-Statesman is one newspaper that truly understands the power of Twitter. …
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Check The Blog, Then Check In
Portland-based Provenance Hotels is an avid user of social media. The boutique hospitality group sports three tasty blogs: Hotel deLuxe; Hotel Murano; Hotel Preston; plus a Facebook page for Hotel Lucia. Hotel Max in Seattle is the only property they own that I can't find a blog or soc net page for. …
Today In Twitterverse: McGrumpy For President
@Rands is a Los Gatos-based software engineer, manager and author. He's also a Tweet master, right up there with @BadBanana. …
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Spotlight On NW Creative: PDX Bus
PDX Bus is a free iPhone application designed by public transit advocate and software developer, Andrew Wallace. TriMetiquette, a site about Portland's transit system, spoke to Wallace about the project. Why did you decide to make this iPhone app? (1) I wanted to have fun writing an iPhone app – I write software for a living, but this is completely different from the device-level software I write at work. Given that …
