100 years ago, World War One ended. Many of our ancestors paid the ultimate price in the Great War. An estimated nine million combatants and seven million civilians died as a direct result of the war. It was bloody and brutal. Today, we remember. https://youtu.be/ZPfmQlVBe2I Liberté, égalité, fraternité! The Face of History To commemorate 100 years since WW1 and help us see into history, Historial de la …
Was Beto O’Rourke Hurt By Ted Cruz’s Attack Ads?
The junior Senator from Texas knows how to frame a topic, debate a topic and win elections. His campaign routinely and successfully portrayed Beto O'Rourke as out of synch in two-steppin' Texas. The following ads were all over the airwaves in the weeks and months running up to Tuesday. https://youtu.be/DOmabxXa2Jg https://youtu.be/PIraxytxIaY https://youtu.be/4l8Q8fSzmos I believe these ads worked …
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Don’t Question Yourself, He Did Mean To Hurt You
There are more than 20,000 phone calls placed to domestic violence hotlines nationwide every day. The need couldn't be any greater—20 people per minute are physically abused by an intimate partner in the United States. This equates to more than 10 million women and men in one calendar year. Clearly, people need help, but reaching an audience of domestic abuse victims can be a difficult task since many victims are …
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Get Out of Any Copywriting Jam Without Losing Your Mind, Money or Clients
Are you a graphic designer, art director or front-end web designer? Do you struggle to work with copy, clients who write copy and freelance copywriters? If yes, check out this free copywriting workshop from the editor of Adpulp. Are you wasting time, money and energy on poorly written copy that ruins the effectiveness of your design work? Do your clients insist that they can write the copy? When you do …
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In Texas’ 31st Congressional District, It’s Bad Ass Versus Bad Actor
The candidates for Congress in Texas' 31st District both live in the district, but they could not be from more distant planets. The incumbent is a Bible-waving good old boy who thinks we should pray for the nation. The challenger is a war hero, a helicopter pilot, a mom, a biker with tattoos and a lady fully capable of kicking ass and taking names. https://youtu.be/U_IN92taj50 What are Hegar's chances of …
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Democrats Are Scared of Domestic Terrorism; Republicans Are Scared of Everything Else
Whatever the outcomes, are you ready for next Wednesday and a moment of near silence before the 2020 campaign winds itself into a media knot? Today's political discourse, if you can call it that, is much too taxing on members of the audience. No wonder people tune out completely and don't vote or participate at all in American civics. Take a look at these two spots, one from The Democrats and one from the …
Call PAM Today, After You Pre-Qualify Via the Agency’s Self-Assessment Tool
The great majority of ad agency websites suck. The sites tend to be little more than digital brochures and chest-beating exercises. Agency sites are also focused on past accomplishments, which is odd considering that the buyers of ad agency services want future successes. Thankfully, PAM Advertising in Zurich, Switzerland doesn't play by other people's rules. PAM was founded by Parvez Sheik Fareed and Miro …
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When Activated, Hate Becomes Crime
Hate crime. “It’s not just offensive. It’s an offence.” https://youtu.be/HUgWuo4tlA4 The Home Office today launches its latest campaign, created by M&C Saatchi London, which aims to communicate that targeting someone with verbal, online or physical abuse because of their race, religion, disability, sexual orientation or transgender identity may be a hate crime. The campaign breaks on 31st of …
