Grandma is a freedom fighter. Remember to thank her for all she has done to clear the way for you. Grandmothers' Day is Sunday, March 3rd. Café Grand' Mère celebrates the occasion with a new campaign called "Thank You, Grandma," by Paris-based CLM BBDO. The brand reminds us that our grandmothers part of a generation that fought to change women’s place in society. Freedom of expression, a woman’s right to …
Love Your Mondays, Or Be The Office Outcast
Do you need help getting motivated to show up for work each Monday? Lucky for you, the Internet is the world's greatest gathering of self-made self-help gurus, and there are thousands working the #LoveYourMonday meme. Should you need an update on why companies are promoting Monday, Erin Griffith, a reporter in the San Francisco bureau of The New York Times recently welcomed her readers to hustle …
Continue Reading about Love Your Mondays, Or Be The Office Outcast →
What’s Ailing Retail (And What Does It Mean)?
Thanks to offshore manufacturing and the Walmartification of America, millions of American shoppers feel they have a right to pay less. The American shopper also wants to do less to pay less. After all, getting dressed and driving to a retail store where human interactions are the norm, is so last century. Seriously, why bother to go shopping (in the physical realm), when you can order just about anything your …
Continue Reading about What’s Ailing Retail (And What Does It Mean)? →
YETI Presents Derrick Begay, Navajo Cowboy
Growing up on the Navajo reservation in rural Arizona, Derrick Begay dreamt of making it as a professional rodeo star. Today, he's living his dream. Begay has made it to the Professional Rodeo Cowboys Association national finals six times, and his PRCA Career Earnings equal $1,204,435. Unassuming in person, bold in the ring, Begay knows the ropes of rodeo competition. As the short documentary reveals, …
Continue Reading about YETI Presents Derrick Begay, Navajo Cowboy →
The Answer to Your Protein Problems? Lean Meat
Jack Link’s Jerky is made from the same original protein that fueled our ancestors – lean meat. Hey, it worked way back then to fuel the course of history; it can definitely help us power through the typical day, today. Or, so goes the snack brand's thinking. With this humorous new campaign from GSD&M, Jack Link’s goal is to reframe the cultural perception of jerky and meat snacks from a road trip food …
Continue Reading about The Answer to Your Protein Problems? Lean Meat →
Prepare To Lift Your Cognitive Ceiling
The struggle for human rights is a daily reality for people with disabilities. Sadly, people with disabilities are not widely recognized for their contributions to society and the multiple gifts they bring to the people in their lives. The National Down Syndrome Society and Saatchi NY are working to fix this. To mark NDSS's 40th anniversary, the organization partnered with the ad agency to challenge the …
Continue Reading about Prepare To Lift Your Cognitive Ceiling →
Become A Premium Sponsor of Adpulp.com
Do you want to put your pitch in front of some of the world’s top creative directors, copywriters, art directors, media buyers, and brand strategists? Adpulp is also read by curious advertising students and professors, the trade press, client-side marketers, PR professionals, and people who love or hate advertising. Since our inception in 2004, this media property has consistently attracted many of the …
Continue Reading about Become A Premium Sponsor of Adpulp.com →
Can We Quit All the Quitting, Already?
When the content firehose drowns a person in noise and distortion, it's natural for the person to flee. To say enough already and quit. You may have heard that people have been leaving Facebook in droves. Some of your friends and family may have vacated the digital premises. Many Facebook users have begun to rethink their relationship with the app. In fact, a study conducted by Pew Research Center shows as …
Continue Reading about Can We Quit All the Quitting, Already? →
