The following ads from DirecTV are not featured on the brand's YouTube page. Which is weak. If you're going to make these spots and air them, stand by them. According to Adfreak, the "boxer" spot was posted for only a few days on DirecTV's official channel, because the ad (by Grey New York) sparked heated allegations of racism, reverse-racism, and even elder abuse. …
Compensation Does Not Equal Satisfaction, But It Helps
In the next year, over 56% of those employed in the advertising/marketing industry say they plan to change jobs despite higher levels of job satisfaction and an overall 31% increase in salary from a year ago, according to a new study released today by recruiting firm 24 Seven in partnership with Advertising Age. “This is a wake-up call to employers throughout the marketing industry that talent is now not only …
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People Love To Tell Stories About Their Cars
You know you love a campaign when you're jealous or sad that you did not make it yourself. Such is the case with this narrative approach to customer testimonials executed last year by Toyota and Saatchi & Saatchi. The animation is great, and the stories from real customers are great. This is a classic example of how consumer-generated content is made better by the brand. For me, that's always been …
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Mano A Mano En El Baño
You knew Old Spice's use of Fabio was a set up of some sort. Right? Right. Tune in to the internets tomorrow at high noon, Eastern Standard Time, to see which Old Spice man prevails. …
Information Is Overly Abundant; Hence, The Value Of Curation
Scoop.it is a new curation platform that I signed up for this morning. Now I just need to pick a specific topic or two and start curating in yet another venue, but one that will integrate with my blogs and social channels. Martin Bryant of TheNextWeb says: Curation is a busy area right now. Startups like Curated.by, Storify and Pearltrees all offer their own takes on the idea of sharing personalised …
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There’s A Huge Difference Between On Camera And Behind The Camera
AMC, which already has a major hit on its hands with Mad Men, is now pitching a new reality show that will pit real ad agencies against one another in a real life pitches. But agencies are not biting, according to Ad Age. Doug Spong, president of Carmichael Lynch, said that they weighed the idea but "at the end of the day, we decided that the tremendous time commitment, lack of anything financially tangible at …
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Let’s See Newt Gingrich Get Women To Strip For Him The Way Vladimir Putin Can
It's a new twist in Presidential ads. Using a little T&A might just help Vladimir Putin win re-election in Russia: So what's the story? Wired has the details: In the video, a young lady named Diana sings Vlad’s praises, saying “I’m crazy about a person who changed the life of our country. He’s a capable politician,” according to a GlobalPost translation. With plump lips, dewey eyes and lots of cleavage, she …
A Big Movie Theater That Runs On Apple Juice
What will commercial flight look and feel like in the near future? GE and The Barbarian Group asked some kids with big imaginations, and the result is a new episode of the Webby-nominated GE Show called "Future Flight." Previously on AdPulp: Industrial Choreography and Dare To Dazzle Your Audience With Content …
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