"Relax, said the night man, We are programmed to receive." -The Eagles Irina Slutsky of Geek Entertainment TV is now writing news for Ad Age. Well done, Ad Age. Today, Slutsky introduces us to two women--Beth LaPierre and Susan Beebe--chief listening officers at Kodak and Dell, respectively. "In a world where marketing managers are eager to get their perspective across, the idea of hearing the consumer is often more …
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