My first reaction to this story is that if anything could kill off interactive marketing, it’d be this: Some customers of Time Warner Cable in Beaumont, Texas, may soon end up paying more for their Internet access than other customers. In a test of metered Internet access that’s set to begin Thursday, subscribers who go […]
Archives for June 2008
I’m on a mission to stop environmental groups that I support from sending me direct mail. To that end, I’ve emailed both NRDC and Greenpeace about it. Thus far, neither group has responded. The sad thing is I won’t give them any more money, until this is worked out.
I just came across Creative Director George Tannenbaum’s blog Ad Aged and there are some interesting thoughts there. Like this, The Advertiser’s Bill of Rights. Of course, it’s not exactly written from an advertiser’s point of view, or let’s just say a client would never write it like this: 1. You have the right to […]
FedEx Corp. plans to stop using the Kinko’s name on its copy and office service stores. The company said it will change the name of its FedEx Kinko’s stores to FedEx Office over the next several years. “The FedEx Office name better describes the wide range of services available at its retail centers and takes […]
Ad Age released its list of 2008 Women to Watch in advertising, marketing and media. Two of the women I took note of are Karen Kaplan and Pam Hamlin, president of Hill Holiday and Arnold, respectively. Kaplan’s rise is particularly noteworthy. In an industry where shop hopping is the norm, Karen Kaplan has ascended from […]
Fusebox, a brand communications studio in Lincoln, NE doesn’t believe in entering its best work in award shows. And believe me, they’d win awards if they did enter. Learn more about Fusebox principal, Tim Siedell, at Bad Banana Blog or via his Twitter feed.
Boulder’s tda advertising & design is helping 1% For the Planet get the word out. Members of 1% For the Planet donate 1% of their sales to a network of 1500-plus environmental groups worldwide. It may be an oversite, but I don’t see tda in the list of members. BTW, I just sent an email […]
This seems like forever ago… From the AP: Rock pioneer Bo Diddley dies at age 79.
Ian Schafer has figured out a way to monetize his Twitter feed. He’s conducting an eBay auction, where the winning bidder will be allowed to co-opt the background on his Twitter page and turn it into ad space. This one-month sponsorship includes replacing of the existing background image with the image(s) of your choice, as […]
According to The New York Times, Discovery will introduce Planet Green on Wednesday, a new cable brand promoted as the first 24-hour channel dedicated to eco-friendly living. “This is an eco-tainment channel,” said Eileen O’Neill, the general manager of Planet Green. “It’s a lifestyle and entertainment channel that’s designed to activate people in the green […]