Lewis Lazare: On Wednesday, the man responsible for orchestrating what may be the most embarrassing parade of ads ever to appear in the annual Super Bowl of Advertising finally took the fall for that debacle at brewing giant Anheuser-Busch. Bob Lachky is leaving his longtime post as vice president of brand management to take on […]
Archives for August 2005
“Advertising without posters is like fishing without worms.” –The Hatch Brothers Adfreak reports on the new KC Masterpeice print campaign from DDB San Francisco, made in conjunction with Hatch Showprint of Nashville. Hatch Showprint, the oldest print shop in America opened in 1879. For decades it was the leading poster printer for circuses, vaudeville shows […]
W+K London has a padded concepting room.
Washington Post: Advertising.com Inc., a unit of Time Warner Inc.’s America Online, agreed to settle federal charges that the company offered free security software without adequately disclosing that it also came with adware. Under a settlement with the Federal Trade Commission, Advertising.com will be required to “clearly and prominently” disclose that consumers who install the […]
Room 116 points to Flickr user, Sem’s image capture. Apparently, the super balls were released during the making of a new Sony commercial.
Brandweek: French sportswear brand Lacoste this week will launch a global campaign via French agency BETC, Paris, that embraces the brand’s connection to 1930’s French tennis champion Rene Lacoste in an energetic, modern way. “This is a big campaign for us and we wanted to launch it in a really big way,” said Sarah Penchansky, […]
According to USA Today, Bimba Rao and Abhijit Kakhandiki paid $880,000 3 months ago for a 1,150 square foot, three-bedroom, two-bathroom house on a shaded corner in Friendly Woods, a block over the Cupertino border. The house was old and small and needed work. But they liked the neighborhood and the home’s potential. The listed […]
Nothing like a little compare-and-contrast-T&A ads: My new column on TalentZoo.com takes a look at both of these ads, and which ad campaign was, in my humble opinion, a riskier move.
The Telegraph: The president of one of the world’s biggest advertising agency holding companies has issued a damning state-of-the-nation assessment that describes France as being in steep decline and his countrymen as “narrowed and stunted”. Maurice Levy, the head of the media giant Publicis, whose company owns Saatchi and Saatchi and has offices in 100 […]
Adweek: Jeff Goodby offered the following explanation when asked why his agency wanted Subway, despite indications that the client would likely resist the type of brand-image work Goodby is typically known for in favor of retail-focused, more tactical spots. “Because I’m a stupid optimist,” Goodby joked. “It’s either optimism or masochism. You always think you’ll […]