Well, even Tina Fey got on the picket line in New York City yesterday, so you know it's serious. A few years ago, with a looming baseball strike, I wondered what would happen if advertising creatives had a union. Advertising is a commercial art--just like TV is. But copywriters and art directors don't have a union, generally don't get paid on the level of TV writers, don't have the slightest bit of recourse for job …
One Highbrow Aggregator
Scott Karp has an interesting (as always) take on the Gray Lady's move to aggregate content not their own. NYTimes.com wasn’t the first traditional media brand to aggregate third-party content — and it certainly won’t be the last. But the New York Times, once considered the national newspaper of record, represented one of the last bastions of the traditional media approach to content, i.e. we produce it ALL …
It’s Hip To Be Green
The New York Times reports on NBC's Green Week, now underway. With all the greenwashing going on, the paper brings a cool eye to the effort, but gives NBC room to explain. “For a very cynical world, this is a very earnest effort,” said Lauren Zalaznick, the president of Bravo Media and head of the NBC Universal Green Council. “We have to leave our world more sustainable than it is right now. If we can use our power …
The Dentsu Guide To Better Management
Courtesy of the beautifully twisted minds at Words & Pictures. …
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Old School Ellen
Jack Paar and Ed Sullivan used to pitch their favorite cigarette midshow. Now Ellen's doing it. DeGeneres, on Friday pitched the hybrid gas/electric version of Toyota's Highlander SUV during her daytime television series, resurrecting a ritual from the golden age of television. In the 30-second retro "spot," she compared features of the 2008 Toyota Highlander Hybrid to elements of her own show. In addition to being …
Direct From NOLA
”Creative kids used to start bands. They’re starting brands now.” -Rob Walker Polygamous Wedding, the innaugural one-day "connection planning" conference that went off last month in New Orleans is now offering some of the presentations on their blog. The offering above is from Robbie Vitrano, principal of New Orleans' agency, Trumpet. The presentation I'm nost interested in learning more about is from Rob Walker …
Chris Anderson Unloads
New York Times Magazine writer, Rob Walker, points to a post by Wired editor, Chris Anderson, that unloads on people for him sending unwanted solicitations via email. I've had it. I get more than 300 emails a day and my problem isn't spam, it's PR people. Lazy flacks send press releases to the Editor in Chief of Wired because they can't be bothered to find out who on my staff, if anyone, might actually be interested …
“Advertising Is Like Lettuce And Milk…It Must Be Sold Fresh”
London consultancy, Joined Up Company has been making short films featuring British brand and agency big wigs like John Hegarty, Hugh Burkitt, Sean Gogarty, Charles Vallance and others. …
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