Advertising News and Know-How
By David Burn
Canadian photographer, Kris Krug, is in China for the Olys and Dutch beer. Uhm... God bless Holland. Heineken House rawks. More croquettes, frites, beers and blondes than I know what to do with. ;) This video is the work of Robert Scales, another Vancouverite in China. I'm thinking Krug and Scales might know each other. …
Continue Reading about Today in Twitterverse: Holland House →
By David Burn
Clive Thompson, writing for Wired, explains why losing weight with Weight Watchers is easy, and even fun, to do. Weight Watchers is an RPG. That's "role playing game" for those over 40. …
By David Burn
Pete Blackshaw, author of Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000, wrote a piece for Ad Age about the customer contact form and how stiff it is—an odd thing in a world where conversations with customers are so highly valued. I dare you to find a feedback form that winks even a quasi-friendly smile. And if you find one that allows consumers to truly communicate in their native voices -- …
By David Burn
In Florida's living rooms, the presidential contest so far has been a landslide -- Barack Obama, 9,785; John McCain, zero. That is the tally of local television commercials broadcast by each candidate in the state. Recent polls in Florida show Sen. McCain holding a small edge in Florida. [via The Wall Street Journal] …
Continue Reading about Battleground States Are Good for Business →
By David Burn
Lots of agencies are toying with their self-promo web sites, as they should. One shop--Love Creative of Manchester, England--went so far as to design a site in Power Point. Why, I can't say. I suppose to prove it could be done. [via Ian Tait] …
By David Burn
The brand that brought the ice cream eating world Phish Food and Cherry Garcia, is now inviting customers to "Imagine Whirled Peace." "Imagine Whirled Peas" has long been a popular bumper sticker on cars driven by Phish phreaks and Deadheads. According to Online Media Daily, visitors to the new Imagine Whirled Peace microsite are asked to upload their "messages of peace" in preparation for Peace Day. They may also …
Continue Reading about 60s Idealism Alive and Well in Vermont and Elsewhere →
By David Burn
Gary Koepke and Lance Jensen of Modernista got their pictures in the paper. USA Today also helps the nation get to know these creative characters a bit better. About Lance Jensen Age: 45. Big-deal job prior to founding Modernista: Executive vice president, group creative director, Arnold Worldwide (Volkswagen's "Drivers Wanted" campaign). Favorite downtime activity: "We don't have much downtime." Favorite vacation …
By David Burn
According to Pepsi, August is "Month in the Mix," a time to pay tribute to the DJ and DJ culture. "DJs are respected trendsetters who have an undeniable influence on hip-hop culture," said Frank Cooper, VP of portfolio brands, Pepsi-Cola North America. Pepsi will be putting on a series of events this month featuring DJs like Clinton Sparks, DJ Drama, DJ Pharris, Quicksilva and more. See Pepsi DJ Division for dates …
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