Putting gross things--like a cockroach--in your mouth is disgusting. So why smoke? That's the gist of this new campaign for Washington's anti-smoking efforts, care of Seattle agency, Sedgwick Rd. [via Adrants] …
Bollywood: The New Canada
Adweek: Carmichael Lynch takes a subcontinent turn at the exotic in a new television commercial for Gibson guitars. The spot, shot on location at a palace in Mumbai, India, continues the company's strategy to present its guitars as the ultimate gift. The 30-second execution depicts an opulent Indian celebration. As an empress tries to impress her husband with luxurious gifts ranging from an oil portrait and jewelry …
Slamdance Helps Elevate D.I.Y. Another Notch
Susan Buice and Arin Crumley, the team behind the revolutionary and popular "Four Eyed Monsters Video Podcasts," premiered three new episodes of their series at the Slamdance 2006 Film Festival in Utah, earlier this week. According to their press release, this was the first ever inclusion of a podcast in a film festival, confirming what Arin and Susan have been discovering for the past year—video podcasts are …
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No One’s Talking About A Burrito Bubble
USA TODAY: Shares of the Mexican-food chain became a hot tamale Thursday on Wall Street when they more than doubled in their first day of trading, gaining $22 to $44. The stock's smoking first day says as much about initial public offerings as burritos. It's the first time shares of a U.S. company have doubled in their first day since November 2000, when computer-chip maker Transmeta gained 115%, Thomson Financial …
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Gillette: The Best A Man Can Get?
NYT: In two Super Bowl spots — one 30 seconds, the other 15 seconds — Gillette will unveil the "Miracle of Fusion," a razor that has five closely spaced blades for regular shaving, and a "precision trimmer" blade in back, for grooming beards and mustaches. If any of those Super Bowl viewers read newspapers or listen to talk shows, Fusion's introduction will probably be old news. CVS and a handful of other retailers …
Who Are You At The Office?
Today's Chicago Woman is running an interview with chief executive officer of Energy BBDO, Tonise Paul. Q. How can someone build a personal brand or image? Is it as simple as wearing bright colored suits? A. I had a male entrepreneur friend ask me once in a social setting, “Who are you at the office?” I answered, “I am me. The same person you know here. Who are you?” He answered in his usual jovial, fun-loving way, …
They Do Respect Her Butt
High Jive sheds light on this piss poor promotion from Spanish radio station "La Ley" WLEY 107.9 in Chicago. The ad features a row of female butts and a headline reading, “25 Pegaditas.” It’s promoting a contest where listeners must name 25 songs in a row for a chance to win cash. The Spanish translation for “pegaditas” is “little ones strung together.” However, some folks (particularly Hispanic women) insist it’s …
Fully Loaded iPods Loads Of Trouble
USA TODAY: A blossoming trade in Apple iPods and other digital devices pre-loaded with movies, TV shows and thousands of songs is raising alarms and legal questions. For the past couple of years, people have sold their used iPods and other music players filled with music on eBay and other auction sites with little notice. But lately, a new breed of seller has popped up, touting like-new iPods jammed full of content …
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