Lady from Possum Trot And Other Stories

The Obama for President campaign is putting up a ton of video on YouTube, establishing (and in some cases forming) a direct connection with voters by offering content that won’t be seen on TV. In stark contrast to the Obama team’s content marking prowess, stands this attack dog approach from Mitt Romney’s team, desperate for […]

Giffords Packs An Emotional Punch With Her Exit From Congress Video

As the season of electoral bitterness advances, there is one notable voice choosing to abstain. The voice of U.S. Rep. Gabrielle Giffords. Wow.

Speed, Guts and Swagger (Good Name for a New Agency)

Tom Sullivan, a principal at MDC Partners-owned shop Vitro in San Diego, thinks ad pros could learn a thing or two from political hacks. Writing in Ad Age, Sullivan argues: The truth is that agencies and brands often miss opportunities to attack. Elections are a good reminder to agencies that drawing direct comparisons can work. […]

If You Love Corporations, Stop Mitt The Ripper

“If corporations are people, then Mitt Romney is Mitt the Ripper.” So says Colbert Super PAC, a political arm of Comedy Central’s Stephen Colbert, a.k.a. the joke that’s isn’t a joke. The Colbert Report Get More: Colbert Report Full Episodes,Political Humor & Satire Blog,Video Archive I love the language in this spot. “If you believe […]

Romeny’s Just Another Privileged Yankee, Says Gingrich

Because it is the season to do so, we’ve been observing TV ads from the Republican candidates, but have yet to feature any of Newt Gingrich’s televised appeals in these pages. Here’s some of his latest offerings, all with a familiar theme. Gingrich also launched a new microsite recently, called Stop Romey’s Pious Baloney. Some […]

Election Season Provides A Window Into the Making of a Political Brand

This radio spot from “consistent conservative” Rick Santorum helped the former Senator from Pennsylvania, go toe-to-toe with establishment candidate Mitt Romney yesterday in Iowa. From a media perspective, Santorum’s showing — he lost to Romney by just 8 votes — overshadows how well Ron Paul did in Iowa. Paul’s liberterian ideas had a lot of […]

I’m Michelle Bachmann, And I Approved This Message

The Iowa Caucus is tomorrow, and one would think that Iowa-born Michelle Bachmann–a Christian conservative–would do well. Whether her latest TV ad will help garner votes is another question. According to The New York Times, the ad is running on the local NBC station, WHO, 14 times over the next two days at a cost […]

Paul Supporters Say He’s Been Right For Years

Six days to the Iowa Caucus and anti-establishment Republican Ron Paul is polling well, a fact which frightens mainstream Republicans like Newt Gingrich, who would rather vote for Obama than Paul next November. According to ClickZ, Endorse Liberty, an independent expenditure group established just days ago, is targeting pro-Paul ads to Iowa Republicans on Facebook. […]