According to Ad Age, Match.com has dropped 100 different commercials in its latest campaign, launched in May. And all those spots have been shot, produced and edited without a creative agency. The campaign features real Match users on real dates, filmed with reality-TV production company Picture Shack Entertainment. …
No Christmas Trees In Japan, But Playstations Aplenty
Arno Salters of Stink and Wieden+Kennedy/Tokyo got together for on a new campaign, highlighting the infinite gaming possibilites of the new PlayStation 3 MOVE controller. …
Continue Reading about No Christmas Trees In Japan, But Playstations Aplenty →
Tell Proust Your Story For Posterity
Named for Marcel Proust and his famous questionnaire, Proust.com is a new online site that allows family and friends to capture life stories, thoughts and aspirations with compelling and engaging questions. The company cast a wide net for its launch execution, meeting with ad agencies and other companies to find the right match, among them director Diane Paragas of Civilian Studios. Fortuitously, Diane Paragas had …
Continue Reading about Tell Proust Your Story For Posterity →
Gander Mountain Will Take You From Tool To A Man With Tools
Let's have a look at director Jim Hosking's latest misadventures in the wilderness for The Richards Group and Gander Mountain. Funny! …
Continue Reading about Gander Mountain Will Take You From Tool To A Man With Tools →
Microsoft Office Talks “Ideas” With Mac Users, Because Mac Users Are All Creative And Stuff
Microsoft Office for Mac 2011 presents "Id3a01ogy" -- a three part web documentary series that delves into the creative process. id3a01ogy is directed by Dennis Liu. This is how Liu describes the project: "It basically celebrates 'ideas' and creative thinking. Our subjects range from a Hollywood screenwriter/literary manager, to start-up company owners and educators. The goal was to integrate the new Office 2011 UI, …
Director Profile: Neil Krug
Photographer and director Neil Krug is promoting his new coffee table book, Pulp Art, and prints from the book with this commercial. PULP ART BOOK COMMERCIAL from Neil Krug on Vimeo. Krug has made music videos for Ladytron, Boards of Canada, Ratatat and others. He's also worked with Burton Snowboards. I'm curious where he'll go next. I can see where any number of art directors might want to bring the Krugian …
Crispin Hires Coen Brothers To Mock Coal Industry Rhetoric
Pytka The Horseman
[A-B Extras via Brian Solis] …
