Adpulp
Advertising News and Know-How
Manufacturing is a key sector of the economy, and with all the manufacturing jobs shipped overseas in the last decade, American companies are falling all over themselves to appear as American, and as industrial, as possible. Now, it's Carhartt's turn: This ad from Team Detroit doesn't do a lot for the brand, in my opinion. Carhartt already owns the blue collar market, and the men and women who buy Carhartt …
Continue Reading about How Much “Made In America” Can Americans Take? →
I love the black and white illustrated simplicity of Kaffe 1668's website. When you load their home page, you find the first of 84 comic strip frames. I scrolled through all of them, but here are three to give you an idea. …
Continue Reading about Help Fight Boredom With Coffee And A Sense of Humor →
This commercial certainly breaks through the clutter. Hat Tip: Vinny Warren …
Continue Reading about Like The Farmer’s Almanac, Except On A Giant Ant Hill →
I posted this morning about Zombies and now that it is afternoon, I am once more posting about Zombies. That's right, Sears, with help from EuroRSCG is offering to help you make over a Zombie. The department store even has @zombieshopper on Twitter, dropping hints like this: No one needs a makeover more than a zombie. I found 3 twigs in my hair just this morning. …
You may have noticed the zombie craze sweeping the land. In response, Westlake Ace Hardware, a chain of 88 neighborhood hardware stores located in the Midwest, is preparing citizens of the Corn with its new Zombie Preparedness Center, a move that appears to have upset some of the undead. The advocate group Zombies Unite is endeavoring to educate the populace, and I appreciate the following Q+A I found on …
Continue Reading about After You Clean Your Gutters Don’t Forget To Zombie-Proof →
I have never dined at Legal Sea Foods, "a fish company in the restaurant business." Perhaps, I will someday--I'm intrigued by the brand's appeal to those with a diminished tolerance for humorless environmentalists (even though I sometimes fall into that camp, myself). "I'm not trying to antagonize environmentalists," says Roger Berkowitz, CEO of Legal Sea Foods. "I'm trying to educate consumers." Hmmm. Last …
Comedic vixen Kristen Schaal is at it again for Sony Ericsson in this new set of spot from MWorks in Atlanta. …
Every company is a media company. According to The New York Times, Toyota's Scion brand is taking the EC=MC equation seriously. Scion is acting very much like a record label, sponsoring a full campaign of record releases, videos and tour support for about 20 acts. Incidentally, it's the exact thing I asked RJR's Camel brand to do a number of years ago, but I digress... Scion, unlike Camel, is also actively …
Continue Reading about Scion Invests In Lifestyle Content, And Lets Zeus Do His Thing →
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