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Maybe They Didn’t Want To Share Hotel Rooms To Help Keep Costs Down

BENTONVILLE, Ark. -- Wal-Mart Stores Inc. confirmed Wednesday that it fired several executives but would not detail the reason. "Three company officers were terminated for failing to follow internal company rules," spokeswoman Mona Williams said. Four other workers who were not at the executive level were also terminated for failing to follow Wal-Mart rules, she said. The terminations occurred over the past several …

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Trib Goes With Self-Serving Word Play

The Chicago Tribune on Monday launched a new advertising campaign as part of a wider marketing plan that the company says seeks to demonstrate how someone's day was made better by interaction with the newspaper. The new campaign, which features animation from illustrator J.J. Sedelmaier, introduces a new tagline: "What's in it for you?" It's the first campaign for the paper from its new agency, DDB Chicago, which …

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Carls Jr. And Others Flaunt Fat

from USA TODAY: Carl's Jr., the fast-food chain that loves to thumb its nose at political correctness, this week will unveil a breakfast burger with egg. The new burger has 830 calories, 275 milligrams of cholesterol and 46 grams of fat. The national trend toward lunch at breakfast is clear. About 12.5% of fast-food diners ordered burgers for breakfast in 2004, compared with 7.5% in 2003, reports Sandelman & …

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For The Love of Saint Agnes

Normally, we like to concern ourselves with high-minded issues in communications. Therefore, I hesitate to bring you the following product detail. Yet, I'm impressed by the quality of this catalog copy, so I will. from Tar-Jay's web site: They call them "chastity underwear" at Blue Q, but we question whether these hot little low-rise hipster briefs would do much good in terms of guarding. In fact, we might go so far …

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You Don’t Need To Be A Winner To Be A Winner

Team value in millions 1. L.A. Lakers $510 2. New York Knicks $494 3. Dallas Mavericks $374 4. Houston Rockets $369 5. Chicago Bulls $368 6. Detroit Pistons $363 7. Phoenix Suns $356 8. Philadelphia 76ers $342 9. Boston Celtics $334 10. Sacramento Kings $330 Apparently, owning the real estate you play in and playing in a big market builds market valuation. According to the Forbes report, three of the most valuable …

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Fallon Puts “Happy Holidaze” To Bed

Thanks to Fallon's New York office, one p.c. term for the holidaze has been replaced by another much longer and more difficult to say p.c. term. To support Virgin Mobile, Fallon whipped up the "Chrismahanukwanzakah" moniker, appealing to all religious sects in one multiple syllable word. The seasonal campaign features greeting cards, designed by British illustrator Fiona Hewitt. The cards depict a reindeer with a …

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