Brands

Cuervo and Ginger is a joint marketing effort from Schweppes and Cuervo. The fashionable t-shirt above is available for free when you register. A good idea for the college student who hates doing laundry. But I believe the brands offer something more valuable here. The real offer is a memorable idea--one that can be easily repeated when faced with the daunting task of ordering for four at a crowded bar. Thanks to for …

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from USA TODAY: Vonage, the No. 1 Internet phone company, will unveil plans Tuesday to offer subscribers a wireless Wi-Fi phone that can make calls over the Internet at homes or at public Wi-Fi hot spots. For Vonage subscribers, the phone could amount to a kind of limited-use cell phone that would cost nothing extra. Vonage will offer the phones to its 400,000 subscribers, who typically pay $24.99 a month for …

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from Chicago Tribune: Illinois and Wisconsin residents with valid driver's licenses who take delivery of a new 2004 or 2005 VW Golf, Beetle or Beetle convertible through March 31 will get a free "In the Car" insurance policy that's good for one year. The policies exceed the minimum requirements in both states. The policy is underwritten by Nationwide Mutual Insurance Co. VW attempted other novel promotions last …

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from Think Secret: With iPod-savvy Windows users clearly in its sights, Apple is expected to announce a bare bones, G4-based iMac without a display at Macworld Expo on January 11 that will retail for $499, highly reliable sources have confirmed to Think Secret. The new Mac, code-named Q88, will be part of the iMac family and is expected to sport a PowerPC G4 processor at a speed around 1.25GHz. The new Mac is said to …

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from Chicago Tribune: Beverage-maker Snapple has apologized for a joke about Staten Island on its Web site, but the company's mea culpa didn't stop a lawmaker from the borough from holding his own miniature version of the Boston Tea Party on Wednesday. The tempest in an iced tea bottle was sparked by the Real Facts Game on the company's Web site, snapple.com, which asked: "What is the most recognized smell in the …

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from Chicago Tribune: Holiday cookies that may contain pieces of glass have been recalled by Archway Cookies. The company said in a statement that it was voluntarily recalling a limited quantity of its 10-ounce Archway Holiday Cashew Nougat Cookies sold nationwide. The company is investigating how the glass got in the cookies, which are made in Ashland and at another plant in Indiana. The same Cashew Nougat cookies …

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Reworked from the Chicago Tribune: J.K. Rowling is more than a writer. She's the creator of a mega brand. Whether or not that was her intention, it remains to be seen. On the announcement of the forthcoming release of the sixth book in the Harry Potter series, retailers are speculating that the book could sell upwards of 11.6 million copies nationally. "Sales from the last Harry Potter book grossed as much as a …

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Copy for the ad above: Christina, former American Apparel retail employee. Recently quit. Still loves the company. American Apparel …

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