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Five New Winners of the $10K Helen Lansdowne Resor Scholarship

Diversity is a talking point. Unless your company is actively doing something about it—then, it's a universal problem that we're slowly overcoming. One means of combatting inequality in the ad business is to find talented women, people of color, and people over 40, and help to support their efforts, wherever they happen to be in their career journey. Ad agencies were once talent magnets and they can be again, …

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Ad Age Names Several Small Agencies of Year; In Other News, Barton F. Graf To Close

Agencies rise and agencies fall. Let's start with the bad news. Barton F. Graf, the small indie agency in NYC, like Wexley School for Girls in Seattle (and other "hot shops" before it), is closing down. Jeff Beer writes about advertising for Fast Company. When learning of the closing of Barton F. Graf, he pondered what, if anything, it might mean for the industry at large. The ad industry is prone to …

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“Joie de Hooha” Is Utterly Natural and Totally Achievable

Singing vaginas is not the answer you might expect, no matter the question. Yet, here we are, and in this case, it's a good answer because the Whole Foods shopper doesn't want rancid chemical solvents on, in, or near her body. That's why OrganiCare CEO and serial entrepreneur, Caroline Goodner, is battling industry juggernauts to provide a more natural and more effective alternative for yeast …

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Thanks to Leo Burnett, Coors Light Is Now “Made To Chill”

Coors Light is cold. The brewery in Golden, Colorado has spent countless millions to make and remake this point, but mostly failing to explain what cold means to the beer drinker. For what it's worth, Coors Light is cold-filtered and the beer never gets to room temperature—it's delivered to the store in refrigerated trucks. Now, Adweek points to Leo Burnett’s debut campaign for the beer brand and how it speaks to …

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I Am An Angler, You Can Be An Angler Too

Fishing is one of my favorite recreational activities. Leaving the land and my screens behind to focus purely on the water and the fish in it is a physical and mental reprieve. For me and millions of people who love to fish, fishing is good medicine. Take Me Fishing TakeMeFishing.org, the website from Recreational Boating & Fishing Foundation, is sharing compelling stories that help motivate people to fish, …

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The Denari’s Life-Saving Story Could Be Anyone’s Story

When the agency truly cares about the client, it shows. Witness the latest pro-bono campaign from Indianapolis-based Young & Laramore, which encourages Indiana driver's to register as organ donors. This isn't just any assignment for the agency. It's personal. Maggie Denari, wife of Y&L’s president Tom Denari is the recent recipient of a heart transplant, and the agency wanted to do something to demonstrate …

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Ogilvy’s Recruitment Advertising for U.S. Customs and Border Protection To Continue

The Wall Street Journal reports that staff pushback at Ogilvy was not strong enough to topple management's decision to keep the U.S. Customs and Border Protection as a client. Ogilvy’s CBP contract is valued at more than $12 million, and is expected to generate around $1 million in annual fees for the agency. “Some of you feel strongly that we should stop working for CBP,” Ogilvy Chief Executive John Seifert …

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Feel A Surge of Personal Empowerment: Only Pay for What You Need

Goodby Silverstein picked up the Liberty Mutual account in 2017, and now the Boston-based insurance company makes weird commercials. San Francisco creatives will do that to a brand. Here, check out another in a long line of ads that make fun of ads... https://youtu.be/m9ajdDVurhY Over-promise much? Not to worry, we have a disclaimer! Pigeon Man Don't Flinch "We are very excited to work with the talented …

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