Power To The PDF

After reading our piece on “Getting Real,” the new 37signals PDF for sale, Adam Engst of Take Control Books wanted to let us know that his firm has put out 39 titles–8 of which are translations in Dutch, German, and Japanese–since going into business in 2003. Take Control’s PDF titles have sold 55,000 copies in […]

Jeff, Why Don’t You Direct?

Adweek is running a meditative piece on creatives who like to direct their own spots. One of the interesting facts in the article is about Joe Pytka’s new production venture called The Mother Ship, founded to help those creatives who want to take their work from concept to completion. “There’s a hurtful thing happening in […]

Blogs Benefit Bentonville Behemoth

Edelman is way out in front with the use of blogs for public relations purposes. That’s not news. News is Edelman’s blog-savvy workforce using their skills to help dig one of America’s most battered companies–Wal-Mart–out of a PR hole. From The New York Times: Under assault as never before, Wal-Mart is increasingly looking beyond the […]

No Vendor

Gracenet founder, Sylvia Paull, knows how to say no to a client. Sign up for lessons here: I like to help make strategy, not be told what I’m supposed to do as part of someone else’s strategy, especially when people don’t know what they are doing and think they do. I’ve had many startup guys […]

You Can Comment But You Can’t Hide

It’s in poorly constructed English, but anonymous postings may become a thing of the past in New Jersey. This bill would require an operator of any interactive computer service or an Internet service provider to establish, maintain and enforce a policy requiring an information content provider who posts messages on a public forum website either […]

Boards Plussed

Normally, the simplest idea is the best idea. But sometimes an idea can be too simple. When that’s the case, it’s necessary to have a great director lined up. Which is precisely what TBWA\CHIAT\DAY\SF did, when facing this quandry. They wisely chose Reginald Pike’s Brian Lee Hughes to make their latest spots for Adidas.

Introducing Brand-Filtered News

I didn’t have to scroll far in Benetton’s blog to find something totally unrelated to their core business. After President Bush and his wife visited a shrine in New Delhi, India, Hindu priests conducted a purification of the shrine. Not because of the Bush or his wife, who (like everyone else) removed their shoes before […]

The Hook

It’s All Advertising picked up on Crispin Porter’s podcast, an audio effort from Katie Kempner, VP of Agency Communications at the Miami shop. An archive of shows is available from Webmasterradio.fm. In one episode, Kempner discusses yogic flying with Interactive CD, Jeff Benjamin. Benjamin apparently used his knowledge of yogic flying to woo Alex Bogusky’s […]