Mucho Dinero

Do you ever wonder why ad people show up for work everyday? Is it for the money? Or are we driven to make a contribution to the culture, however small?
This L.A. Times story looks at another industry, one we need not ask such philosophical questions of.

A report released Tuesday shows that Wall Street’s elite are making more money than ever, with the 25 highest-paid hedge-fund managers averaging $570 million in compensation last year. The top three pocketed more than $1 billion each.
In its annual survey of hedge-fund managers, investors magazine Alpha found that average compensation of the top 25 jumped 57% last year from 2005 and 127% from 2004.
Collectively, the 25 managers earned more than $14 billion. If you didn’t make at least $240 million last year, you didn’t make the list.

In the agency game, salaries can on occasion be stout, but there’s only one true path to wealth—you need to own the shop where you work.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.