Adweek points to a new study from Mirren Business Development that reveals how agency execs feel about agency search consultants. One of their feelings is that the consultants could improve their services in the following ways: Stop the "cattle calls:" be more selective in the agencies that are being invited. Stop "process for process sake" and instead better focus the process on providing client decision-makers with …
Krop And Advance (Your Career)
At the start of this century, recruiters and CDs in general market advertising agencies would not look at an online portfolio. Fuhgetaboutit. The talent scouts wanted to "pass the work around the office," I was told more than once. Today, things are much different. Now you have to have an online portfolio, although the mini-book reproduction is still a popular format and people still like something physical to hold …
Spotlight on NW Creative: Oregon Lottery
Agency: Borders Perrin Norrander …
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You’ve Done The Work. Now Decide The Jury.
I'm not a big fan of industry award shows. But The Andy Awards are bringing a new twist in 2010 that's well worth noting. Via Elect the Jury, the Andys aims to provide "the first globally crowd-sourced group of judges, that truly represents where we are headed as an industry." As you can see in the graphic here, I voted for Jureeporn Thaidumrong, David Byrne, Jeff Benjamin, John Jay and Rob Schwartz. There are lots …
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What Will Come From Tyree’s Palette?
A new media baron is about to born on the Third Coast. His name is James Tyree. Tyree, 51, is chairman of Mesirow Financial and scheduled to be the next owner of the Chicago Sun-Times and its 58 suburban newspaper titles. "Media kingpins aren't what they used to be, but Tyree said he's not content with modest expectations," according to an article in the paper he's about to own. Tyree said he's convinced there's …
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Puma Product Placements Showing Up In The Strangest Places
AmEx, you've been served by Joseph Jaffe. Somehow, I don't see them caring all that much. By the way, BofA took 30 large off our table (home equity line of credit) with no rhyme, reason or warning, and then they came back around and clipped the limit on one of my credit cards. Banks don't want to extend credit. YouTube rants notwithstanding, that's the reality of today's market. …
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Ad Bloggers Diversify Their Offerings
Bill Green of Make the Logo Bigger is teaming up with Angela Natavidad of Adrants and Live and Uncensored to create a new adcast called AdVerve. Green has a really good radio voice and Natavidad's touch works as a solid counter balance. Plus she lives in Paris. How many radio shows can say they have a host in Paris? Green & Natavidad's first episode features Hadji Williams, ad creative, author of Knock The Hustle …
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Want A Good Deal On A Used Caddy? Call (617) 451-1110
Take a good look at the spot below, because Cadillac won't have the luxury of such well crafted spots in the near future. Ad Age is reporting that the "new GM" will drop Modernista from the Cadillac account. Since GM's exit from Chapter 11 bankruptcy this summer, the Detroit grapevine has swirled that Modernista was the odd agency out since it was independent, and that it would be replaced with a shop from one of …
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