Peleg Top of Top Design, writing in the December issue of HOW, offers creative agency owners 10 tips on what NOT to do. (Editor's note: HOW doesn't offer its magazine content online, or I would link to it.) Here's his list: Mistake #1: Not having a marketing plan. Mistake #2: Not priming the pump. Mistake #3: Not getting it in writing. Mistake #4: Not connecting with the local talent pool. Mistake #5: Not talking up …
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