There have been a lot of creative uses of eBay of late. People have been auctioning off their names and their bodies (as human billboards) to advertisers. Here's a new twist. My name is Jellio, and I write for a blog called YesButNoButYes.com, proclaimed by almost all our writers to be the greatest pop culture blog on the net. We've been around for about six months now, and the response has been amazing. At this …
Cold Light Gives Me Shivers
Coors Light (or Cold Light, if you will) has found their point of difference …
Dawn And Drew Work Condoms Into Their Routine
Dawn and Drew, a married couple with a popular podcast emanating from their 1895 Wisconsin farmhouse, have struck a deal with condom maker, Durex, according to Ad Age. Durex last month launched an unusual brand integration campaign featuring unscripted X-rated banter on the …
Continue Reading about Dawn And Drew Work Condoms Into Their Routine →
Maybe Al Gore Did Invent The Internet
Influx recently interviewed Karl Carter, Current TV's VP of Marketing. Karl talks to us about Current's new advertising model and its radical plan to involve the consumer in the development of both programming and advertising. Is it true Current's ad model is radically different from other networks-if so why? Actually, the Current ad model is able to work with both traditional and non-traditional spots. We will …
Continue Reading about Maybe Al Gore Did Invent The Internet →
Club Sandwiches Not Seals
If the medium is the message, then environmental consciousness is oh so fashionable and hip today. Could it be that Ms. Hilton is more caring (and clever) than she lets on? Thanks to A Socialite's Life for the image. …
Everyone Wants Someting For Free
from CNN Money: Wendy's restaurants are giving away free Frostys frozen desserts this weekend as a thank you to customers who supported the burger chain following an embarrassing incident in California where a women allegedly planted a severed finger in a bowl of chili. "Our customers stood by us while we defended our good name and protected our employees' livelihoods, so now we're showing our appreciation with free …
What’ll They Think Of Next?
from New York Times: Wolfgang Puck introduced a new line of lattes this month. That the Los Angeles chef has stamped his name on yet another product isn't surprising. But the container is. It heats itself. The coffee, which comes in four flavors, goes on sale at Kroger grocery stores this month and will eventually move to other retailers. Thanks to Brand Noise for the pointer. …
Seeing Opportunity In The Mass-Media Melt Down
John Podhoretz writing in the New York Post yesterday had this to say: The mass-media melt down is happening everywhere you look …
Continue Reading about Seeing Opportunity In The Mass-Media Melt Down →
