Adpulp
Advertising News and Know-How
I have no personal interest in the Zappos RFP like I did with the Current TV one, but Mike Wolfsohn of Ignited does. He says Zappos didn't spend much time with his agency's response: We submitted our response online in the form of a blog. It gave us the opportunity to have lots of contributors posting text, pictures and videos, and the ability to use meta tags and navigation that made our response easy to explore. …
Continue Reading about With Its Agency RFP, Zappos Steps In It →
A new website, MinneADpolis, will try to get clients and prospective employees buzzing about the famously creative city again. From The New York Times: "Honestly, you get sick of seeing all the work handed to New York and the coasts," said Keith Wolf, partner and chief creative officer at Modern Climate, the new name as of Monday for the digital agency previously known as Wolfmotell. The Web site will include samples …
Burger King seems to be having lots of trouble with its overseas ads. The Huffington Post explains: The ad, which appeared in Spain, shows the goddess Lakshmi sitting above a beef burger. The 'Texican Whopper' is an affront to Hindu sensitivities in its own right - it includes an all-beef patty, a beef chilli-con-carne slice, egg-based Cajun mayonnaise, all forbidden by strict Hindus. Some devotees would even be …
Continue Reading about Want To Piss Off The Gods? Fine, Have It Your Way →
This e-mail slipped past my spam filter this morning: I do appreciate it when marketers, no matter how low on the respect totem pole, capitalize on news events in a relevant way. It shows someone is paying attention. And wills are an important thing to have if you've got a lot of cash or a family. …
Continue Reading about Even Spammers Are Getting News-Savvy →
Everyone loves babies who do adult-like (or teen-like, in this case) things, right? Well, the 80's were good to Evian water and I suppose the brand is hoping 80's nostalgia will help them out. From Brandweek: Evian is hoping for a viral hit on the Web to launch the campaign in the U.S. It is posting the ad on YouTube as well as initiating a new Web site www.evianliveyoung.com dedicated to the campaign. Visitors can …
Continue Reading about Breakdancing and Evian: The 80’s Are Back →
Books about being a wage slave in corporate America are nothing new. But I know a whole lot of unemployed people would be perfectly happy to be one again. So I think the timing may be unfortunate for Jonathan Littman and Marc Hershon's "I Hate People: Kick Loose from the Overbearing and Underhanded Jerks at Work and Get What You Want Out of Your Job." The book is entertaining, though, and the authors (who have a …
Continue Reading about I Hate People: Read This Book When No One’s Looking →
Congrats to the big man, David Burn, and his new bride Darby. They sure know how to throw a hell of a party, too. I hope your weekend was as fun as mine. We'll have more juicy AdPulp in the next few days...so stay tuned. …
Greetings from Paradise, Mt. Rainier National Park. The AdPulp Gang (David and I, with Shawn here in spirit) is here in nearby Ashford celebrating a wonderful occasion--as well as America's Independence Day. Have a great weekend and we'll be back soon. …
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