A lot of brands have been targeted over their sponsorship of Glenn Beck's show on TV and radio. So should brands be more vocal about their views, or the views of their management? Would you recommend that type of stance to a client? Most companies aren't very public with their views. And this is where the new "join the conversation" and "let's be friends and have dialogues with brands" thinking starts to get tested. …
You Never Give Me Your Money. Until Now, Of course.
I'm sure there's a reason I shouldn't like this spot, but I do. So sue me. …
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Clean Coal Uses Clean, Cheap Stock Photos
Over at DailyKos they're having some fun pointing out the use of low-cost iStockPhotos by a coal industry lobbying group. I guess the "Foundation for American Coal, Energy And Security" would rather spend its money buying off Congressmen, not paying for original photography. Now stock photography is being used more and more for all sorts of clients (including mine), but a commenter points out that iStockPhoto rules …
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The World According To Twitter: Twisdom of Crowds
I imagine that somewhere, in some library or most likely in some pop culture junkie's basement, lies a stack of books that were very 'of the moment': Such tomes as The Official Preppy Handbook, Life's Lessons From Melrose Place, The Rules, and Joe The Plumber: Fighting for the American Dream. Now, add to that David Pogue's The World According To Twitter. The book's premise is very simple: Pogue throws question after …
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Reawakening The Pirates
You rarely hear publicly from people who've recently left high-profile ad gigs. At least, they don't talk about their most recent position or agency. But Al Kelly, who recently left TBWA\Chiat\Day, wrote about the agency's famous "pirate" spirit, using an old "we lost a pitch" ad the agency ran in the 70's. The place is legendary for good reason: the visionary leadership of a single unflinching, uncompromising …
Add ‘Punch Of Fives’ To The List Of Unusual Agency Names
I came across an item about an agency called Punch of Fives, which was named the "first agency of record for the Women's Flat Track Derby Association." I felt compelled to dig deeper because I was intrigued by the name. According to this press release: Punch of Fives is a full-service marketing and creative services company that blends the imagination and creative spark of a boutique shop and houses it within SGW -- …
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Wherever You Go, There You Advertise
The website of Portland's Rosey Awards takes a few jabs at the culture and creative output of other cities around the country. All in jest, but there are some nuggets of truth in the jabs. So, in today's connect-from-anywhere world, can you really do great advertising from anywhere? Despite the rise of chain restaurants and strip malls, America is not as homogenous as you might think. I got reminded of that on a …
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Making Entrepreneurialism A Healthy Endeavor
Like everyone else, I've been viewing this health insurance debate through the lens of my own experience. Having moved 7 times to 5 states in 12 years, and having both full-time jobs and freelance ones, I am completely convinced that at the very least, health insurance and employment shouldn't be tied together as they currently are. Over at Please Feed The Animals Greg Thomas looks at the entrepreneur spirit and why …
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