When you have a dog, it's important to also have a vehicle that perfectly accommodates man's best friend. A vehicle like the Toyota RAV4. Agency: Burrell Communications …
Roger McNamee On HTML5 And The Future of The Web
Elevation Partners Director and Co-Founder Roger McNamee recently gave a talk at The Paley Center For Media. I haven't had time to listen all the way through, but BusinessInsider was kind enough to recap many of his key points. For example: Microsoft's share of internet-connected devices has gone from 95% to under 50% in 3 years. Apple will sell a hundred million internet-connected devices this year. …
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An Online Tribe Willing To Subscribe
Are you paying to read a digital version of The New York Times? According to The Wall Street Journal, the Times new pay wall is no hurdle for over a quarter million readers. On Thursday, Times Co. said it had about 224,000 paid subscribers to its recently launched digital products as of the end of the second quarter, plus another 57,000 subscribers for its replica editions on e-readers like the Kindle. …
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Are We In The App Store Yet?
Nonsense, a London agency that specialises in digital engagement, points to a piece of research from Deloitte, that says most smartphone apps built by brands fail (80% getting less than 1,000 downloads). Having digested the facts and recommendations in the report the first thing that strikes us is that many of the apps in the survey should never have been built! Or, to put it another way, a lot of failed apps …
Agencies And Clients Can Agree To Disagree. Sometimes.
Over at Ad Age's Small Agency Diary, President of Indianapolis agency Young & Laramore, Tom Denari, reflects on whether agencies and clients can disagree and still have a respectful relationship: While it might sound counter-intuitive, disagreement is what builds trust in a client-agency relationship. Not the kind of disagreement we see in the political world, where our parties simply bicker in order to discredit …
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Goodby Embraces Criticism Of New Milk Campaign
With criticism of its new "Milk can help reduce the symptoms of PMS" campaign all over the web, Goodby Silverstein & Partners has shifted tactics. The campaign's website, EverythingIDoIsWrong.org, now points to GotDiscussion.org. The site links to many of the articles and blog posts that discussed the campaign, and also provides a forum for more people to comment. The New York Times has more: Jeff Goodby, the …
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New Chapter For Fabio And Old Spice
Whitney Jefferson, Editor of Jezebel is confused. We're confused: is Fabio really the new Old Spice guy or are the new series of Old Spice ads featuring Italian model with golden locks just some kind of publicity stunt? Maybe I can help. It's not a publicity stunt, it's an ad campaign. Of course, it's easy to understand the confusion. Not only did Old Spice move away from a sure thing in Isaiah …
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Spotlight On NW Creative: HMH, Already One of Portland’s Largest Shops, Acquires citrus
HMH has acquired the staff and clients of citrus, a creative advertising and design firm with offices in Portland and Bend, Ore. “Adding the talent and breadth of experience of citrus is an exciting strategic move for HMH. It creates opportunities to grow in new categories,” said HMH president Ed Herinckx. “The staff at citrus are the right people and the right culture to be a strong fit at HMH.” citrus …
