The Denver Egotist, announced at the beginning of the year that they intended to spread the Egotist gospel throughout this creatively endowed land. And they’re busy doing just that. The Egotist Network now includes the following sites: The San Francisco Egotist, The Salk Lake City Egotist, The St. Louis Egotist and The Des Moines Egotist. […]
Archives for May 2010
Philadelphia’s National Liberty Museum is promoting its Heroes of Character exhibition, website and education program with posters created by Philadelphia-based agency, Quaker City Mercantile. Other posters in the series feature Yao Ming, Mother Teresa, Roberto Clemente and César Chávez. Posters will be mailed at no charge to the first 1,000 people and 5,000 teachers, respectively, […]
Inspired by the sounds of the Craftsman tools, Young & Rubicam/Chicago teamed up with musician, composer and mixed-media artist Kutiman to create the Craftsman Music Experiment, which proves you can build an inspired digital composition using only Craftsman tools.
SEATTLE–It’s a sunny, brisk day. I walk from the Westin toward the touristy Pike Place blocks and keep going down to Western where
This’ll surely make George Parker’s head explode. Sir Martin Sorrell, writing on The Huffington Post, shares his thoughts about the holding company: I think WPP’s halfway there; our objective is to be the best marketing services company in the world, and by best we mean the natural choice of both clients and people; the natural […]
Iron Man 2 opens in theaters and IMAX today and LG is ready, thanks to a little help from Young & Rubicam/New York.
Communispace and Ogilvy/Chicago conducted a joint study entitled “Eyes Wide Open Wallet Half Shut” on the post-recession consumer. Here’s a teaser: As the industry continues to make sense of the effects the recession has and will have on Americans, brands and marketers must tap into the newly emerging consumer mindset in order to remain relevant […]
Did you know that Gatorade is no longer a sports drink company? That’s right, Gatorade is now a sports performance innovator. What the hell am I talking about? Hell if I know. But let’s tune in to these new spots from TBWA Worldwide and begin to decipher the changes. Okay, I get it now. Gatorade […]
A couple of months ago, I watched the HBO documentary Schmatta, a history of the garment industry in New York. In it, they pointed out that in 1965, 95% of the clothing sold in America was made in America. In 2005, that was 5%. I think it’s shameful. Admittedly, my clothing purchases don’t help the […]
Nike Chief Executive Officer Mark Parker told investors in New York yesterday to expect outlandish return in the years to come. “Nike has unlimited opportunities and limited resources,” Parker, 54, said. “Our job is to be surgical and aggressive with these resources.” Parker said Nike will grow annual revenue to $27 billion in 2015–that’s a […]
Santa Ana-based DGWB and director Aron Paul Orton teamed up to sell $.79 corn dogs in this spot for Wienerschnitzel.
There’s safe on slick roads, safe at top speeds and safe backing out of the driveway, all of which are owned by Volvo. But other vehicles also provide drivers feelings of well being. In this new work for Land Rover’s LR4 from Young & Rubicam New York, the agency explores another, funnier side of safety. […]
American Crew is the leading salon brand created specifically for men’s stylists. And we all know many men go bald, which for American Crew is a business problem in need of a solution. American Crew’s Hair Recovery system is a part of the solution and so is Karsh\Hagan’s new campaign for their client’s new line […]