[via The Denver Egotist] …
Continue Reading about Mother Turns Nigerian Spam Inside Out For Christmas →
By David Burn
[via The Denver Egotist] …
Continue Reading about Mother Turns Nigerian Spam Inside Out For Christmas →
Today, Adweek reported that the AFLAC account, long held at Kaplan Thaler Group, would be going into review. Of course, there's all sorts of reader comments on the site about KTG's campaign, pro and con. While I can't say I was a big fan of the duck campaign, it put AFLAC on the map. And it was a lesson in big broadcast marketing, old-school critter advertising, and "spend money to make money" theory. When you crank …
I've experimented with ads on Google AdWords a time or two, and it's a bit tricky to figure out. But it is big business, and it's critical to many small businesses, as the New York Times reports: For more than one million businesses, Google's search advertising system is like a hose inundating Web sites with traffic. Managing it effectively, though, is as much art as it is science. It requires a mix of analytics and …
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At least they're up front about it. …
The Minneapolis Star-Tribune has a nice roundup of new business wins and news for Twin Cities ad agencies, such as Risdall Marketing Group, Olson, Periscope, Mono, and Colle + McVoy. Here's just a sample: New business at Minneapolis-based Periscope also is all about food. The agency just added the Red Robin restaurant chain, gas-grill giant Char-Broil and Gold'n Plump Poultry to its client list. Colorado-based Red …
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This ad keeps popping up next to my Yahoo Mail page. Someone wrote and approved this ad. And someone's paying for it. WTF? …
By David Burn
Sony's Singing in the Car campaign relies on consumers vetted by a contest, not actors, in the following spot to promote the nav-u, a vehicle navigation system. According to Japan Trends, the nav-u has all the usual map and GPS functions, plus live updates on traffic and congestion. It can also be taken in and out of the vehicle, and has pedestrian and cyclist modes to guide you when you are on the move (but not in …
Continue Reading about Sony’s Got The Directions, So Sing, Sing A Song… →
By David Burn
Pop Art wants to Holidize your Web site, or any Web site in need of some snow and Christmas music. Here's what AdPulp looks like under Pop Art's holiday spell: For another holiday treat, visit this Google Earth-enabled holiday greeting from 14Four in Spokane. …
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