Archives for December 2006

Send Someone A Coke-Sponsored Holiday Video

Coca-Cola has developed a holiday greeting campaign on YouTube. At YouTube and The Coca-Cola Company, happiness is our daily mission. That’s why we’ve created the Holiday Wishcast. No matter what you celebrate, holidays are about sharing happiness with friends and family. [via Adverblog]

Jack Trout Gets It Right About Wal-Mart

Between the original “Postioning” authors Ries & Trout, it’s easy to deduce who the smart one is based on their solo writings. Ries waxes moronic in Ad Age, but in a great column on, Jack Trout looks at the big issues facing America’s largest retailer. I’ve written in the past that once a brand […]

Merry Christmas Wall Street

I just paid $79 for a Wall Street Journal online subscription. I resisted the Dow Jones clan for years, thinking to myself, “Who needs them, when there’s so much free content available?” At long last I had to face myself and admit I’m the co-founder and Editor of AdPulp, and this subscription is simply a […]

Draft Investigates Itself, Clears Itself Of Wrongdoing

The Chicago Tribune reports on the aftermath of DraftFCB’s Wal-Mart win/loss. Observers of the ad business had been waiting for a reaction from DraftFCB, which finds itself under the glare of publicity and seemingly in a vulnerable business position. Wal-Mart took back its account this month, even before DraftFCB had started work for the retailer, […]

Tampa Time

Tampa agency, Pyper Paul + Kenney, thanks to several recent account wins have brought the new agency’s annual capitalized billings to more than $40 million in just a little more than two years. “In markets like New York City and Los Angeles, there are plenty of large agencies with talented people at the top, but […]

Edelman Injects “Free” Content Into Their Clients’ Ad Units

Clickz reports on Edelman’s embrace of RSS feeds for advertising purposes. The PR firm has linked with NewsGator to offer Edelman clients a product that pairs Consumer Generate Media, display advertising and the ever-popular Web widget. Deemed “Hosted Conversations,” the just-released offering serves snippets of online discussions on specific topics into advertiser-branded ad units. The […]

Cingular Space

Cingular Wireless, the nation’s largest cellphone provider, has made a deal with that will allow MySpace users to access their profiles through Cingular phones. Under the agreement, cellphone users will be able to go to their page to edit it, post photos and get messages. For example, a user could take a […]

Simmons Says, Ice Is Nice

The New York Times looks at Hip Hop mogul Russell Simmons’ involvement with the diamond trade–an industry now under scrutiny thanks to a critical Hollywood film. “Blood Diamond,” directed by Harvard graduate Edward Zwick, depicts the violence surrounding the diamond trade in Sierra Leone in the 1990s. Simmons entered the diamond trade in 2003 with […]