Adpulp
Advertising News and Know-How
By David Burn
David Armano and Ben Kunz--two dudes who care about Social Media, PR and all that good stuff--got into it today, over what started as a seemingly innocent Tweet from Armano. Note Armano's disclosure above. Research In Motion is a client. But that doesn't appease Kunz, it maddens him. I have a couple problems here. One is the constant and unsolicited coaching going on in this space. The other is more to the …
Continue Reading about Today In Twitterverse: Kunz V. Armano →
By David Burn
According to Wired, Samsung is giving iPhone users a new reason to bitch on Twitter. It appears that technology giant Samsung is handing out free Galaxy S smartphones to iPhone 4 owners frustrated by reception problems. An account on Twitter called @samsungukmobile is contacting people who've tweeted about their difficulties with the handset, asking them to submit their contact details to receive a free handset. The …
Continue Reading about Samsung Takes Listening On Twitter To The Next Level →
By David Burn
Brands are advertising on Twitter. According to Jolie O'Dell of Mashable, "these promoted trends are rumored to sell for tens of thousands of dollars." …
Continue Reading about Today In Twitterverse: Promoted Tweets →
By David Burn
I was scheduled to appear on The BeanCast last night. Sadly, I got my Comcast wires crossed and failed to connect via Skype in time for the recording (my deepest apologies to show host Bob Knorpp and last night's guests Joseph Jaffe, Len Kendall and Gunther Sonnenfeld). Had I been able to connect, I would have loved to hash out any number of the given topics, particularly the use of search inside Twitter. Knorpp …
Continue Reading about Today In Twitterverse: How To Use Search To Initiate Brand Conversations →
By David Burn
Umair Haque is Director of the Havas Media Lab. His writings are featured on Harvard Business Review's site. I'd love to hear your take on Haque's tweet. Does your organization put customer's concerns ahead of everything else? Or is stuck in the what-we-want-to-say-not-what-they-want-to-hear mentality? …
Continue Reading about Today In Twitterverse: It’s Not All About You →
By David Burn
Angel investor, Ron Conway, is bullish on Twitter. In the video below from last month's Chirp Conference, Conway tells Robert Scoble that "there is boundless opportunity" in the Twitter ecosphere. Conway says, "We're not even through the first inning of how big Twitter can be." [via Silicon Prairie News] …
By David Burn
According to Tacoma News Tribune, Twitter, tweets and a tweet-up are good for business. The paper came to this conclusion after 120 people gathered at Hotel Murano in downtown Tacoma last night for the city's first major commercial tweet-up. "It's fun if you can meet people face-to-face," said Dina Nishioka, spokeswoman for Provenance Hotels, the Portland-based owners of downtown Tacoma's Hotel Murano. "This is great …
By David Burn
Subway is giving away $10 Subway gift cards to people who participate in its "Tweet to Eat" promotion. According to Media Post's Marketing Daily, each day during the promo a famous Subway fan encourages people to use Twitter to weigh in on why they are "a great fit" for the Subway brand. Participants submit their responses to @subwayfreshbuzz on Twitter. Also during April, two new 30-second broadcast/cable …
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