Women for the Win is a woman-led coalition of media professionals who are dedicated to getting more women elected to public office. Women for the Win takes volunteer creative talent from the advertising and entertainment industries and pairs them with high-profile candidates running in local, state, and federal elections across the country. These partnerships result in premium and compelling videos that campaigns …
Lee Clow, Ad Legend
Lee Clow is a living legend, a creative hero, and a guide for many of today's working professionals. His work will continue to inspire me and many others, including future generations of advertising makers. Lee Clow retired from TBWA\Chiat\Day in 2018. Ten years before that auspicious moment, I wrote this in these pages: The man surfs and wears flip flops and a long beard to meetings with the world’s most …
Square and Stripe Tell Powerful Stories of the Small Business Owner’s Struggle
Small business is the backbone of the economy. Small businesses are also a radiating pain point during this devastating economic downturn. According to WBUR in Boston, earlier this summer, MassINC Polling Group surveyed 1,868 small businesses (defined as having fewer than 500 employees). Their findings show that 44% of small businesses lost at least half of their revenue, and 20% lost at least a quarter of their …
Who Will Rescue The U.S. Postal Service, And How?
This week, the U.S. Postal Service admitted that in 46 states and the District of Columbia it could not guarantee mail-in ballots would arrive in time to be counted for the 2020 election. Though Trump casts his own ballots by mail, he’s vigorously criticized efforts to allow more people to do so, which he argues without evidence will lead to increased voter fraud. Meanwhile, the removal of U.S. Postal Service …
Continue Reading about Who Will Rescue The U.S. Postal Service, And How? →
Adland Podcast Number 9: From Ad Industry Woes To New and Improved Pathways
Two advertising professionals and OG ad critics enter a podcast recording booth... Tune in now to find out what was said. This ep of the adland podcast I chat with @davidburn of @adpulp about trademarks (like adland) paying people for their work, digital debris and much more. Namechecked the @adcontrarian more than once. :) https://t.co/h06dmkJLPN — Åsk Dabitch (@dabitch) August 14, 2020 We discuss the …
Continue Reading about Adland Podcast Number 9: From Ad Industry Woes To New and Improved Pathways →
Poets Are Particularly Adept At “Packaging” Big Ideas for Brands
Do copywriters write well in other forms? Does it matter? Yes and yes. For professional writers, there is the literary market, the entertainment market, the journalism market, and the advertising market. When you work in advertising, all of the sister industries are part of the big picture. When you go to bat for a brand, you rely on the same narrative structures that novelists use, you write dialogue like a …
Continue Reading about Poets Are Particularly Adept At “Packaging” Big Ideas for Brands →
Don Dons Bring “Willie Horton” Back Because Virulent Racists Vote Their Fears
There's nothing new under the GOP's obscured sun. Here's the Trump campaign's latest attempt to enter Willie Horton territory, and incite the most blatant racists in American to vote their "conscience" this November. Biden's campaign donated money that helped bail violent criminals out of jail, including a serial rapist and a rioter who tried to kill cops. The radical left that controls Biden literally endangers …
Biden Our Time Until January 2021
Television advertising makes a big difference in national elections. People with little time or little inclination to dive deep see the campaign's commercials and these spots define the candidate and their platform in a span of seconds, not hours. Joe Biden's team is doing a smart thing, communications wise, at the moment—they're focusing on the voter more so than the candidate. Let's watch and …
