Chris Jones is a Democratic candidate for governor of Arkansas. He's also a well-educated family man and man of faith. He has charisma and all the back story needed to help capture the state's attention. https://youtu.be/iYMznvmx2oU It's about time. That's a smart way to say what many Americans are feeling. It's about time to recognize and officially apologize for the nation's original sins—slavery and …
How To Get Clients To Respect and Adopt ‘Creative Solutions’
Rory Sutherland roars like a lion. The Vice-Chairman of Ogilvy UK appears on Campaign's podcast, wherein he pontificates at length about the agency business and how it has been boxed into a corner by clients and so-called partners who are anything but. Sutherland argues for the power of creativity to change the score for brands. He suggests that ad men and women fight their way out of this problem. …
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Bill Bernbach, Ad Legend
Bill Bernbach is the most quoted, most respected, and most beloved advertising man in history. The Jewish kid from Brooklyn changed the score on Madison Avenue, and we continue to thank him for that. Bernbach graduated from NYU in 1933. After working in the creative department at Grey—where he met Ned Doyle—he formed Doyle Dane Bernbach in 1949. Bernbach is credited with inventing and promoting the …
Is This Seat Open? Tall Tales from the Southwest Airlines Vault
Companies are groupings of people; therefore, companies are often rich in story. Then there are companies led by mavericks, where stories flow like booze at an open bar holiday party. “Is This Seat Open?,” is a new podcast produced by L.A. Times Studios and At Will Media in partnership with Southwest Airlines. In celebration of Southwest’s 50th anniversary, the 20-episode audio series features first-hand stories …
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What’s Orkin Up To?
I am imagining the pitch that led to the following commercials... "It's like Toy Story, but the toys are benign admirers of the human form, especially when the human form is in the shape of an Orkin pest eradication specialist." https://youtu.be/1_L6uZWy9T4 Putting the anthropomorphic fantasia aside, where is the death to bugs denouement here? Where's the annoying hum of the mosquito? Those time-tested cues …
Elizabeth Banks Hangs Out and Drinks Wine
How would you like it if Elizabeth Banks was an uninvited houseguest? Many Americans would welcome the Hollywood star with open arms. She's funny, charming, beautiful, and famous. She also likes to drink wine. Marian Leitner, who has a new company to run, isn't so sure. Let's watch. https://youtu.be/9w6J-0cfHmA According to T.L. Stanley at Adweek, Banks is the new Chief Creative Officer and co-owner of …
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David Ogilvy, Ad Legend
David Ogilvy literally wrote the books on the advertising industry. He wrote the bestselling Confessions of an Advertising Man, and then followed it up with Ogilvy on Advertising. Both books continue to be widely read by students and practitioners today and are considered classics. He was a proper Brit, and a restless student who left Oxford University after two years. Ogilvy lived an interesting and full life …
OREO Makes Cookie-Based Peace and Unity Offering, Suggests We Do the Same
Hello, extraterrestrials! That's the friendly message that America's favorite cookie brand is sending. For over 109 years, OREO has brought people on earth together by inspiring playful moments of connection. Now, as we await the release of a special report on UFOs from the federal government, the brand is extending its mission across the universe to enable all possible lifeforms to come together and enjoy the …
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