Flickr user, Talker, posted this Delta Airlines outdoor board to his photostream recently. He doesn't like it much. …
Branding Is For Cattle
Richard Huntington, a planner at HHCL Red Cell in London, wants us ad folk to get over ourselves. And while were at it, he thinks it wise to drop our branding shtik for more relevant and meaningful language. Here's some of what he has to say. Fundamentally we neglected the fact that brands do not belong to us and do not reside in the HQ …
Furniture Assembly Is Like Hunting Game (Minus The Blood And Guts)
from The Independent: A new book claims that a shopping trip to Ikea improves marital harmony. Great Ikea! A Brand for All the People, published later this month, attributes much of the store's success to the fact that its self-assembly furniture allows men to reclaim their hunter-gatherer roots, and so keep their relationships healthy - by demonstrating to their wives and children that they are capable of masculine …
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Wal-Mart Uses Nazi Imagery In Ad. Not A Good Move.
Wal-Mart has a long history of using Political Action Committees and funding pseudo-grassroots groups to influence public opinion when the company wants to change zoning laws or put a new store in a neighborhood that may oppose it. But this ad in the Arizona Daily Sun obviously went too far: Wal-Mart opposes Proposition 100 in Flagstaff, which would put restrictions on big-box stores. So Wal-Mart paid a group …
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Mc D’s Cooks Up New Concept
from The Onion: Hungry shoppers at the Gurnee Mills outlet mall can now get a name-brand lunch at a bargain-basement price, thanks to the Monday opening of McDonald's first "Not Quite Perfect" outlet store, offering imperfect and irregular items from the fast-food giant's menu. "It's true that consistency is part of what makes McDonald's the leader in the fast-food industry, but so is good value," said Brian …
Make It All About Me
There have been a lot of creative uses of eBay of late. People have been auctioning off their names and their bodies (as human billboards) to advertisers. Here's a new twist. My name is Jellio, and I write for a blog called YesButNoButYes.com, proclaimed by almost all our writers to be the greatest pop culture blog on the net. We've been around for about six months now, and the response has been amazing. At this …
Cold Light Gives Me Shivers
Coors Light (or Cold Light, if you will) has found their point of difference …
Dawn And Drew Work Condoms Into Their Routine
Dawn and Drew, a married couple with a popular podcast emanating from their 1895 Wisconsin farmhouse, have struck a deal with condom maker, Durex, according to Ad Age. Durex last month launched an unusual brand integration campaign featuring unscripted X-rated banter on the …
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