Nat Ives of the New York Times put this ad guy on the defensive, with a question about Advertising Week. "There is nothing wrong with celebrating a great industry," said O. Burtch Drake, president at the American Association of Advertising Agencies, which conceived of the first Advertising Week. "What's wrong with tooting our own horn?" Brand mascots do some horn tooting at last year's event. …
Wanna Be Brides Of The Beehive State
Dooce posted this outdoor board to her Flickr page. At first, I figured Utah Brides must be some kind of mail order service like they have in Russia. It's not. What it is, is Behive State ingenuity. …
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Dumpster Diving In Marina del Rey
Adfreak's Gregory Solman posted an interesting tidbit on Ground Zero today. It …
Socialist Realism Gets Another Go
Maryland commuters are being subjected to what one person has deemed, "authoritarian post-modernism," on their daily train ride. Thanks to Articulatory Loop for the post. …
The Buzz Of Affordable Luxury
Washington Post: Using carefully scripted on-premise marketing as the linchpin of hundred-million-dollar ad campaigns, the $15 billion-a-year liquor industry is pushing the concept of affordable luxury into the hands of people in their twenties and thirties as they lean over bars to order drinks. The idea is to get them to order not just a martini, but a Grey Goose vodka martini. To not just do shots of tequila, but …
Nike Says Only The Beautiful People Can Just Do It Right Now
Here's an interesting story from the New York Post about the NIKEiD 255 Studio, an eye-catching storefront with a floor-to-ceiling sneaker display located in NYC's NoLIta neighborhood. Only the shoes aren't for sale--at least for the common folk. It's a "design lab" where a select few (designers, celebrities and athletes) have been invited to customize their own Nike footwear. But that doesn't stop Nike from luring …
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Rubel’s Rules
Steve Rubel of Micropersuasion has given marketers a new list of Commandments, based on how he sees the rise of participatory media forever altering the playing field. Here are the 10 commandments for public relations professionals as I see them in the Golden Era of Participation …
Up The Agency
My boss handed me a copy of Up The Agency: The Funny Business of Advertising by best-selling author, Peter Mayle, last week. Just finished it. It's wonderfully cynical through and through. Historically, advertising had attracted individualists, entrepreneurs, and talented misfits. They came to advertising partly because it offered larger and faster rewards than other occupations, but mainly because it was more fun …
