Last night, MSNBC aired a debate among mayoral candidates from New Orleans. What would have normally been a regional broadcast went national, as the Crescent City's future hangs in the balance. Given that the situation is so tenuous, it's nice to see this story about KB Home in USA TODAY. KB Home, one of the nation's largest home builders, is getting final approvals to build 20,000 homes on 3,000 acres in the town of …
Content Is King
Stuart Elliott in yesterday's New York Times: Like modern-day Medicis hoping to discover the next Da Vinci, marketers are becoming patrons of programming. Sometimes the lead is all you need. …
Teaming With A Winner
According to Lewis Lazare, U.S. Cellular has agreed to a three-year, multimillion-dollar presenting sponsorship deal with the world champion White Sox, continuing its agreement with the team through the 2008 season. The company first signed on as a presenting sponsor for the 2005 season, a deal that complemented the $68 million naming rights agreement U.S. Cellular signed with the team in 2003. As part of the …
Obviating The Lack Of Distinction
I don't often don the art snob's beret, but I think I'll try it on tonight. According to PR Web, a fashion design team tampered with the purity of art in the name of commerce. Could it be otherwise? CarteBlanche, a luxury products company, has claimed responsibility for the controversial prank at the 2006 Whitney Biennial, during which one of their featured products was sneaked into the art museum during press day …
Sounds Like Bacardi
Back in late 2002 and the first half of 2003 I was working to bring internet radio to my main client, Coors Brewing Company. I never got out of the shop with the idea. Although I did manage to set up a beta station--KTIG--for Integer, the agency that employed me at the time. Given my interest in the medium, this Ad Age story about Bacardi picking up the internet radio ball really grabbed me. Bacardi is launching an …
Puddletown Pugilists
You're simply not going to beat up on Wieden in the local, national nor international award shows. But if you're a member of the Portland ad community, now you can beat members of their staff with your fists. And it's all for charity! A dozen representatives from agencies all over Portland will square off in the Wieden + Kennedy atrium on Friday, April 28th in order to raise money for the Central Oregon Boxing club, …
Show Talent Zoo Some Love
Our friends at Talent Zoo have been nominated for A Webby, in the best employment sites category. If you'd like to vote for them, and ensure they punish corporate behemoths like Monster and Career Builder, visit the site, log in and vote. For more on The Webby Awards, see Random Culture's top picks. …
Whatever Works For You
You may want to think twice before launching your own design shop, blogvertising agency or brand consultancy. According to Inc. the majority of small-business owners work at least 50 hours per week, according to a recent poll -- far more than the national average of 33.8 hours per week reported by the Bureau of Labor Statistics. Thirty-three percent of small-business owners reported working more than 50 hours per …
