File This Under “PR Imbroglio”

China is paying tens of thousands specially trained – and ideologically sound – internet commentators 50 cents per post to tell the government’s story, according to the BBC. The commentators have been dubbed the “50-cent party” because of how much they are reputed to be paid for each positive posting (50 Chinese cents; $0.07; £0.05). […]

Google’s Good Graces

According to Online Marketing Performance, Google says that the average 501(c)(3) non-profit organization receives just over $300/month of benefit. Actual grant amounts appear to be higher.

Stealing Someone’s Zebra Is Just Wrong

If you have information about Merlot, Pederberg Winery’s missing zebra please contact proper authorities. I hate to see harm come to such a beautiful creature. [via Cherryflava]

Big Three Building Their Bridge With Digital Support Beams

According to The Wall Street Journal: Ford went into crisis-communications mode around the middle of last week, assembling a digital push to differentiate itself from GM and Chrysler, anchored by a Web site, TheFordStory.com. To save money, Ford is also reaching out to consumers directly through blogs and other social media. The company has enlisted […]

Wayward Journalist Builds Storm Shelter, Invites Colleagues

MSNBC kicked Dan Abrams to the curb this fall. Now the lawyer, color commentator, show host and former MSNBC General Manager, is organizing a new PR firm that he plans to staff with journalists. According to The Wall Street Journal, Abrams Research will help business executives navigate public-relations challenges — from major acquisitions to bothersome […]

From Sweet Talker To Sweet Maker

Some marcom execs invent brands as intrapreneurs, others simply hang up their agency cleats and start fresh. Brian Pelletier, 41, a public relations executive at Fleishman-Hillard in St. Louis, is one of the latter. According to St. Louis Beacon, Pelletier left his PR job and is now the sole proprietor of Kakao Chocolate. He dons […]

David & Goliath, The Remake

Pitching massive corporations on a new idea can be a treacherous road. They can ignore the pitch, steal the idea or worse. It’s the stuff of legend and at time, material for a Hollywood movie. According to Ad Age, this week Universal Studios releases “Flash of Genius,” a film that paints Ford Motor Co. as […]

Your PR Spin Quote Of The Day

From an Indoor Tanning Association press release regarding Sarah Palin’s installation of a tanning bed in the Alaska Governor’s Mansion: “Kudos to Governor Palin for standing up to dermatologists and other members of the sun scare industry who are trying to frighten Americans away from UV light.” – Dan Humiston, President of the Indoor Tanning […]