The New York Sun: As newspapers across America race to shrink the size of their news staffs, a prominent liberal blogger is doing something virtually unheard of these days: hiring new reporters. Over the weekend, the proprietor of TalkingPointsMemo.com, Joshua Marshall, announced that he is seeking two journalists to work for a new blog that will offer "wall-to-wall coverage of corruption, self-dealing, and betrayals …
Craig To Branch Out Beyond Classifieds
Guardian Unlimited: Craig Newmark has already revolutionised classified advertising in the US with his hugely successful website, craigslist.comorg. Now he is planning to shake up journalism, which he says has "lost the trust" of the public. The founder of the free classifieds site - the seventh most popular website in the US in terms of page views - is to launch a major online journalism project within three months …
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Mashup Culture Goes Mainstream
Many MSM properties are stumbling their way towards Web 2.0. The Washington Post is not one of them. The Post is laying it down. Welcome to washingtonpost.com's Post Remix site, affectionately known as mashingtonpost.com. This site has two goals: To spotlight the work of outside Web developers who've made cool and interesting projects ("mashups") using Post content. To provide information about washingtonpost.com's …
J&J Prooves Ideas Can Come From Anywhere (Much To The Chagrin Of Creatives Everywhere)
Brandweek is reporting on Johnson & Johnson's request that major media outlets compete to deliver creative concepts. In a move that has consequences for its ad agencies, media sales execs, and individual brand managers, Johnson & Johnson has commissioned an image campaign by staging a creative jump ball among at least three media conglomerates. Creative for the campaign—three new TV spots in the ongoing “Having a …
Content Creators Beware
Doc Searls is concerned about the future of the net. In Linux Journal, he outlines his reasons for concern. Here's but a snippet: With the purchase and re-animation of AT&T's remains, the collection of former Baby Bells called SBC will become the largest communications company in the US--the new Ma Bell. Verizon, comprised of the old GTE plus MCI and the Baby Bells SBC didn't grab, is the new Pa Bell. That's one side …
Adapt Or Die
We live in interesting times. Ad Age reports third-quarter ad revenue plunged 21.5% at the big three broadcast networks, according to the Broadcast Cable Financial Management Association, which releases figures for ABC, CBS and NBC that are compiled by auditor Ernst & Young. The New York Times reports today that The Los Angeles Times plans to cut jobs throughout the newspaper, including about 85 of its 1,032 newsroom …
Polluting The Mental Environment
TV advertising isn't dead, but it seems like the ad industry is deliberately helping to kill it off. That's the subject of my new column on Talent Zoo. After spending an hour watching Fox News' special on global warming last Sunday, I kept a running list of all the ads I saw--all 32 of them. And all I saw was a waste of ad money. Why was I watching a TV show on global warming and no one tried to sell me a hybrid car …
MSM Continues To Hit Snooze Button
Charles Cooper is the executive editor of commentary at CNET News.com. He has an interesting take on MSM's propensity for head in the sand behavior in the face of their rapidly diminishing market share. During a panel discussion on Internet versus traditional media that I attended this week in Santa Clara, tech columnist John Markoff of The New York Times and tech columnist Kara Swisher of The Wall Street Journal …
