I wish I had several mil laying around, for there are some nice magazines currently for sale. According to MediaWeek, Time Inc. is offloading Field & Stream, Outdoor Life, Yachting, MotorBoating, SaltWater Sportsman, Ski, Skiing and several other media properties. Look at those titles...a sportman's dream. …
Show No Ribs
According to Reuters, the Spanish like a little meat on their bones. The world's first ban on overly thin models at a top-level fashion show in Madrid has caused outrage among modeling agencies and raised the prospect of restrictions at other catwalk pageants. Madrid's fashion week has turned away underweight models after protests that young girls and women were trying to copy their rail-thin looks and developing …
Free Audiobooks
New York Times explores the world of free audiobooks, from services like LibriVox, Telltale Weekly and LiteralSystems. At its worst a free audiobook can sound like a teenager reading aloud in high school English class. At its best it can offer excellent sound quality and skilled narration infused with a passion for the text. In between is a world of competent readings, sometimes spiced with affected accents, mumbled …
For Your Own Good, Put The Crackberry Down
According to Management-Issues, addiction to one's Crackberry can be as serious as addition to booze. Although, I scoff at such nonsense. Does one lose their job, friends and family over a Crackberry? No. Does one wake up in strange apartments or alleyways because of Crackberry addiction? Maybe. At any rate, the article does shine some light on this very real depenency. Some Blackberry addicts can only manage a few …
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More Money For Beer!
"In today's America, getting a college degree is as vital as having air to breathe." -Senator Charles Schumer If this were an education blog, I'd be tempted to explore all the reasons I disagree with the above hyperbole. Thankfully, this is an ad blog. Washington Post reports that ads have found yet another venue, this time a rather heady one. Textbook prices are soaring into the hundreds of dollars, but in some …
Media Money
According to Ad Age, a popular media industry site could fetch upwards of 20 million dollars in a sale. Mediabistro, the networking, jobs and news website for journalists, PR people and other communications pros, is on the block, according to several people familiar with the discussions. Several suitors, including media companies and employment web sites, are said to be in the bidding for the company. Media-focused …
Report Locally. Webcast Globally.
Writing in Editor & Publisher, Kevin J. Mireles advises the newspaper business to "make a conscious transition from being strictly content creators to become local communication facilitators." He argues that newspapers could benefit greatly by providing user-generated content that's been screened by professional editors. By "benefit" he means increased revenue via advertising. The notion being that most marketers are …
Viacom Gets Gen Y
According to the New York Times, Sumner Redstone's media conglomerate is making savvy moves and cashing in on them. Viacom said yesterday that growth in advertising sales at its MTV Networks helped the company post a 27 percent increase in second-quarter profit. Viacom also announced that it had agreed to buy the online video and games company Atom Entertainment for $200 million as Viacom seeks to build its Internet …