You know how you can tag your friends in a photo you upload to Facebook? Now Facebook-owned Instagram is introducing the tagging feature. Mike Isaac of All Things D believes the move could be a boon for brands. Photos of You essentially gives a brand the ability to crowdsource photos of its products — likely […]
Remember when the call was put out to accelerate our processes and get up to Internet speed? I think we’ve done it, because today a huge company can emerge from a dorm room to become a major Silicon Valley-based player in just a handful of years. Said company–Facebook–can then go public (after which its officers […]
In an industry starving for innovation, some wild ideas will be thrown at the wall. Some of them will even stick, before sliding down and out of view. Quick, look at this idea — a smart beer cup connected to your Facebook account — for it too may slide from view. Chris Matyszczyk writing for […]
Do you follow AdPulp’s stream of posts on Facebook? Facebook is where we display the majority of the new work we receive from agencies around the globe. It’s also where we create image based serial content, like you see here.
“Fail harder” is a Wieden+Kennedy maxim. But if failure isn’t your thing, you can take the following advise from Martin Weigel’s, “How to (not) Fail” deck. Weigel is Head of Planning at Wieden+Kennedy Amsterdam, and his deck neatly illustrates “the gulf that exists between marketing’s bouts of hubris and the consumer’s reality.” I particularly enjoy […]
Mark Zuckerberg knows how to strike a nerve. Which is odd, because striking a chord is how most men and women make a lot of money. Naturally, he stepped over the privacy line again. This time his prize purchase of 2012 — Instagram for just shy of one billion dollars — is at risk of […]
Editor’s Note: This is a sponsored post, bought and paid for by the Doritos brand. Baseball, for many fans, has faded from view. The NHL has contract issues, and many foresee another cancellation of an entire hockey season. Basketball, meh. This time of year means one thing, football. As we quickly approach midseason, the ad […]
This is a cardinal rule: DO NOT DEVELOP AN AGENCY STYLE. This is a cardinal rule because look and feel, a.k.a. style, belongs to the brand, not to the agency. Somewhere along the way, Wieden + Kennedy, one of the world’s few great big agencies, forgot about the cardinal rule. How do I know this? […]