Adpulp
Advertising News and Know-How
By David Burn
Evan Williams is the second-best selling Bourbon in the U.S. It is produced by Bardstown, KY-based Heaven Hill Distilleries, and made under the careful supervision of Heaven Hill's father and son Master Distillers, Parker and Craig Beam, who represent the sixth and seventh generations, respectively, of the most famous family in American Whiskey. Yet, the bourbon brand is still something of a mystery to many. Susan …
Continue Reading about Evan Williams Wants To Spread The Word →
By David Burn
I think Hill Holliday is one of the top ad agencies in the U.S. today. But they missed the boat with their "Cursor" campaign for John Hancock. It may be true that important financial conversations don't always take place face-to-face, but how is that a good thing? The only thing the commercials in this campaign have going for them is the quiet (and the stillness of the shots). Sadly though, the very quality that …
By David Burn
Just the other day I mentioned how Wieden + Kennedy is milking the made in America theme for all it's worth. Here's yet another commercial in this growing exhibit: The voice over is by Dexter's Michael C. Hall. The spot is directed by Steve Rogers of Biscuit Filmworks USA. …
Continue Reading about When It Comes To Muscle Cars, U.S.A. Doesn’t Tie →
By David Burn
I don't know where Bill Green of Make The Logo Bigger finds the advertising he finds, but I do enjoy the results of his research. Check out these spots from Duluth Trading Co... …
By David Burn
I don't speak nor understand German, but that's okay. I love these Burger King commercials nevertheless. According to Burger Business, BK's "Geschmack ist king" campaign in Germany is much more "ambitious, cerebral and--literally--dark" than the work created by Crispin Porter + Bogusky for the U.S. market. Burger Business adds, "Nietzsche wrote, 'And if thou gaze long into an abyss, the abyss will also gaze into …
By David Burn
VW Canada's new spots from PALM + HAVAS/Montreal and Red Urban/Toronto drive viewers to VWSundayDrive.ca--a microsite that asks rhetorical questions of the visitor. Like, "Anyone for a Sunday drive?" And, "What happened to throwing darts at maps?" One answer is the $3-to-$5 gallon of gas happened. …
Continue Reading about VW Canada Promotes Petrol-Fueled Wanderlust →
By David Burn
With the introduction of the Sony Dash, a bedside internet device, you can wake up to apps like Facebook, Pandora, live traffic, weather, etc. "The new Sony Dash has the unique ability to offer a whole new wake up experience for its users. In this spot we have the sun stop by to lend his expertise," says Gavin Lester, Creative Director at 180 Los Angeles. Sony's Dash is available from Amazon.com for $199. Why the …
By David Burn
Christina Williams, a journalist working in Portland, wonders where the mythical but very real Beervana is on the map. Is it in Oregon or Washington? Clearly, Bridgeport's answer, with the help of Portland agency R/West, is "both." Beervana is in Oregon and Washington. Personally, I can't argue with that assessment. R/West is also making the long version of the Portland spot available on their YouTube page, along …
Continue Reading about Spotlight on NW Creative: Long Live Beervana (Wherever It Is) →
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