Alas, there will be no parade of icons, as The New York Times reports: Since 2004, consumers have been asked each year to vote for their favorite characters to join a “Walk of Fame” on Madison Avenue. Among the nine icons elected so far: the Aflac duck, Mr. Peanut and Tony the Tiger. The first three years, organizers of Advertising Week also put on parades in Midtown that featured costumed versions of the nominated …
Montgomery, Alabama Is As American As It Gets. Think About It.
Earlier this month, we took note of Goodby's carless print ads for Hyundai. Now the foreign car company's Think About It campaign is playing on TV and the intertubes. I like the site. It's clean, the copy sings and the music is right. But there are no participatory media options. I know Apple's cinema display makes overworked art directors think the web is cinematic. And it is, as Goodby proves here. But with no …
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Philaware Pragueicago
[Wes Anderson spot for AT&T via Golden Fiddle] …
GM Moves Saab From IPG Shop To IPG Shop, And Moves Corporate Ad Work From IPG Shop To IPG Shop
Really, that's pretty much all you need to know. But for the specifics, here's Adweek: General Motors is shifting national creative duties on its Saab nameplate from Interpublic Group's Lowe to sister shop McCann Erickson in Detroit, GM confirmed on Thursday. At the same time, GM is re-consolidating its corporate image business at McCann in Detroit, after splitting duties between McCann and another IPG shop, …
Give It Time Kevin, It’ll Fill Out
Great concept, dialogue and acting in this spot. Crispin is picking up some decent momentum from JWT on this account. …
No High Five For I-5
Horizon Air, a subsidiary of Alaska Airlines, asks that you fly from Seattle to Portland. To help convince you it's worth the airport hassles, Wong Doody has constructed The Slog, a campy microsite that makes the drive seem even less appealing. All seats on the new Shuttle are now $99 one-way for an unrestricted, fully refundable, "walk-up" fare, and $59 one-way and $79 one-way for restricted tickets purchased 14 …
Celestial Seasonings Is Schoenberg’s Cup Of Tea
Celestial Seasonings wants to spice up its tea sales, so it is undertaking the most extensive rebranding in its 37-year history. The Boulder, Colo.-based company, which produces more than 90 varieties of natural teas, is unveiling new packaging, a new logo and new products, including an organic premium line, Saphara (MSRP: $7.99). Celestial also is entering the coffee category with an organic line to launch in …
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Dumb
Reuters is reporting that retail behemoth Wal-Mart is opting for a new slogan. Bland "Save Money. Live Better," replaces the trusty "Always low prices." It's the first new tagline for the company in 19 years. …
