from CNET: Apple Computer plans to announce Monday that it's scrapping its partnership with IBM and switching its computers to Intel's microprocessors, CNET News.com has learned. Apple has used IBM's PowerPC processors since 1994, but will begin a phased transition to Intel's chips, sources familiar with the situation said. Apple plans to move lower-end computers such as the Mac Mini to Intel chips in mid-2006 and …
Chicken Shape Shifts
USA Today reports that BK is tentatively planning the launch this summer of a spicy, 4-inch-long, fried white-meat chicken snack that looks like a cross between a chicken strip and french fry. "For me, they're like M&Ms," says Greg Brenneman, CEO of Burger King. …
Working Through A Crunch
I like what Crunch is doing with its web site. They're providing community bulletin boards for Atlanta, Miami, San Francisco, NYC, LA and Chicago. One of the categories is "Workout Partners," which make a lot of sense, but they extend beyond that to include jobs, housing, events, personals, etc. It's no Craig's List, but it doesn't need to meet that standard. From a branding perspective, this is a great way for …
Single Serve Pork Product Lookin’ Good
From BBDO Minneapolis and Lincoln, NE design house, Archrival, comes SPAM Singles, a site so powerful in its persuasive arguments, it may even get you to eat SPAM. Here's an example: 1. Where can I keep my SPAM Singles when I'm not eating them? There is no right answer here. SPAM Singles are like snowflakes, and each will have it's own special place in our hearts. Try a bookshelf, or in your pocket, or behind the TV, …
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Tobacco Companies Went A Long Way, Baby
A new report, after examining thousands of documents, says that tobacco companies went to great lengths to increase smoking among women. Here's the story from the AP. You'll have to see it to believe it. But here's a choice nugget: One of the documents, a 1987 internal report from Philip Morris, extolled the virtues of making a longer, slimmer cigarette that offered the false promise of a "healthier" product. "Most …
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Every Product Has A Story To Tell
At Peet's we take great pride in offering our customers coffees of uncompromising quality. One coffee that embodies this commitment is Las Hermanas, produced with great skill and care by a sisterhood of growers in Nicaragua - 184 women strong-on their own plots of land. These extraordinary women are part of a larger 650 member co-operative called Soppexcca. In 1998, F …
“How ‘Bout A Fresca?!?”
Well, the soda's getting relaunched, thanks to Coca-Cola and Campbell-Mithun. Adweek has the full story. I don't really care about Fresca. I just wanted to quote Caddyshack today. Rest In Peace, Ted Knight. …
Little Oscar Survives Big Scare
Madison, WI almost banned the Oscar Mayer Wienermobile. The city council …



