Ad Age looks at two agencies opening outposts in San Francisco—Olson and R/GA. image courtesy of Flickr user, http2007 Harold Sogard, vice chairman, Goodby Silverstein said, "I welcome R/GA to the center of true creativity." Olson CEO John Olson said, "We, for one, like it there. The people who share our beliefs are there and the talent vein is so rich." I hear that. …
Publicis Gets Its PR On
This month's Fast Company has quite the puff piece on Publicis and its assorted ventures, including Digitas, Droga5, and how it's all coming together. Here's a choice nugget you may not have known about Digitas and its CEO, David Kenny: Kenny has focused on transformative, systemwide initiatives since arriving at Publicis. In May, he rolled out a digital production company called Prodigious Worldwide, which uses …
Anomaly Loses A Client, But What About The Products?
Although I'm very fuzzy on how the compensation models are set up, I've been intrigued by agencies like Anomaly that have pursued other means of revenue than writing ads. This story in Adweek mentions that Anomaly has lost Virgin America, but because of the unusual business arrangement, things sound complicated: Virgin America's split with the incumbent will take effect in January, said Jason DeLand, a partner at …
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Minneapolis Agency Heating Up
Minneapolis-based Olson -- which employs about 100 people -- has been on a tear lately. The shop has picked up three accounts in a 60-day stretch. The latest win is Ohio-based Fifth Third Bank, the nation's 13th largest bank and a $30 million dollar account. Olson also picked up creative chores on Allen-Edmonds shoes and Starkey Laboratories' hearing aids. "The energy at Olson is contagious," Olson President Kevin …
Have A Napkin
I like it when an agency uses its creative facility to make something other than ads. It needn't be a world-changing idea. Sometimes something simple, but elegant, can do the trick. Euro RSCG New York has accomplished this with their new Napkin Notebook, available exclusively at Museum of Modern Art. …
Media Planning More Complex/Important Than Ever
Speaking at Futures of Entertainmet 2 in Cambridge on Saturday, Baba Shetty, who has worked for BMW and Fallon, said one of the things that attracted him to Hill Holliday is the fact that the agency never outsourced their media department, like so many others in search of scale. According to Adweek, another prominent ad man is a fan of media departments with the agency proper. "Why creative agencies have shed media …
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Soul Searching Gets No Respect At Ad Age
Ad Age is treating GSD&M CEO, Roy Spence, unkindly. Exhibit A, this headline: The trade mag feels that Spence's walkabout at a time of massive layoffs at the agency is "a publicity stunt whose timing couldn't be worse and whose true purpose was never really clear." What's the deal? A man can't walk? …
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Schoenie Keeps ’em Guessing
That other Boulder agency, tda advertising & design, found a way to do something good on behalf of a local car lot. And that ain't easy (unless it's spec, then it is). [via Adfreak's YouTube page] …
