Who is Arthur Schlovsky? Is he a potato chip manufacturer? A coal miner? A cowboy with Polish roots? No, Arthur Schlovsky is an Internet agency in Paris with a made-up name designed to support its creative image, according to Nathalie Alfred, a Mediaedge spokeswoman. Mediaedge is the agency's parent company. According to The Wall Street Journal, the biographical film that credits its make-believe founder with …
Smoke On Greenville’s Water
When your brain is on fire, there's no time for time sheets. …
WK/Santiago Has A Nice Ring To It
WK/London took note of their boss' appearance in Creativity's latest list project--The 2009 Creativity 50. In the feature on him, Dan Wieden says he's looking to expand in a southerly direction. image courtesy of Flickr user, saramusico Here's a segment from Creativity's report: Co-founder Wieden says he also plans to expand into South America in the near future, yet no matter how big the agency grows, he has no …
Ads&
Does anyone work in advertising anymore? Lee Clow works in a "Media Lab." And now, David Balwin works in a "Creative Practice." According to Creativity, Baldwin has migrated from McKinney to his own six-person shop in Durham, NC called Baldwin&. But it's not an ad agency--that's so last century. "We call it a creative practice because we 're interested in doing advertising, design and branded content solutions," says …
A Mile High But Not Very Deep
"I have seen amazingly creative people come to Denver and begin to coast, and then sink like a stone." - Felix Every once in a while, Felix at The Denver Egotist likes to really get going on the issues of the day. For some creatives working in Denver's agency scene, that means trying to measure up to the big boys on the coasts. I worked in Denver twice, so I know the feeling. Here are some of Felix's thoughts on the …
A Killer Smoker Concept
Here's an interesting copy trick being used in Wyoming to get folks thinking about tobacco in new ways. The Casper Star-Tribune has more: Designed by Colorado-based Sukle Advertising & Design, the billboards are green with bold lettering. They incorporate well-known sayings about death, but replace the words "death" or "kill" with "second-hand smoke." For example, the billboard version of "Ding dong, the witch is …
The Standard for Case Studies Has Been Rewritten
W+K/London gave birth to a new agency site to showcase their work. In a sea of bad agency credentials sites, this one is exceptional. One minus...there doesn't appear to be any embed code for the series of videos that showcase the campaigns. But click through and watch this Nokia case study. A standard gallery and text display it is not. …
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Agency Exec Plays the 1-800-Sharpener Guy
Marin County's San Francisco's Duncan Channon (Birkenstock's agency of record) reminds us to "always oil our stones." Probably good advice. …
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