Ad People

Lovemarks, the book by Saatchi CEO Kevin Roberts that was thoroughly ridiculed in the bloatosphere, is now responsible for landing Saatchi the J.C. Penny account, a $430 million piece of business. Here's what Ad Age indicates: Love was in the air this spring for Kevin Roberts and JC Penney. It all began aboard a corporate jet early in the season when Penney Chief Marketing Officer Mike Boylson heard about his boss's …

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Joker at Why Advertising Sucks warns newly minted college grads about the dues they must pay before entering, or "making it" in the wonderful world of ad agencies. Lots of people want success handed to them on a silver platter because they made the grade or graduated some cum laude whatever and were president of their college ping-pong team. Fuck you for being an ingrate half ass and look around, people not only …

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At Cannes last spring, Scott Donaton of Ad Age spoke with Maurice Levy, "the urbane and shrewd Frenchman" who helms Publicis Groupe, the world's fourth-largest marketing-communications holding company. Sipping espresso and smoking a cigar on the terrace of the Majestic Hotel, Levy, waxed poetic. "I have never stabilized an organization," he boasted. "Crystallizing an organization is freezing the energy. In chemistry, …

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Don't you hate it when people mispronounce your name? Steve Rubel does. A funny thing happened since I started this blog. I realized that no one knows how to pronounce my last name. Must of you probably think it's roo bull (e.g. rhymes with Red Bull). Actually, it's Roo-bell, which rhymes with "you smell." The more you know. In his comments area, Rubel further clarifies that the empahsis is on the second syllable. …

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Bear at Orange Yeti (the blog of Orange Coat, a Greenville design shop) admits that networking is not easy. Not in the offline world. I just got back from the Greenville Chamber's Friday Focus meeting. It's been a couple of months since I've attended an event that used to go to every month. I was struck by how much easier it has gotten to go to these events. I know people at the events now and people know me. When I …

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"Quiznos Marketing Exec Arrested in Chat Room Sex Sting" the Ad Age headline rings out, having made its way from the New York Post's newroom. Quiznos' senior VP of marketing, Scott Lippitt, 47, faces at least five felony charges, including criminal attempt at sexual assault on a child; enticement of a child; contributing to the delinquency of a minor; internet luring; and internet sexual exploitation of a child, …

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The actors unions and representatives of major national advertisers said they have reached a tentative agreement that extends their contract for two more years, according to Adweek. The pact, which is set to run through 2008, is significant because it governs $2 billion worth of advertising in which actors appear. The deal, if approved by the American Federation of Television and Radio Artists and the Screen Actors …

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Jim Coudal does not like Agency.com's pseudo-viral, a video the agency used to pitch the Subway account. Instead of whining about it, he made his own mockumentary, in response. Adfreak posted the Agency.com vid two days ago and they now have 67 comments on their post. Seems lots of people want to weigh in on this feeble attempt to be cool and different. And viral. It's all about being viral. If you're not viral …

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