There's more at Calros Mandelbuam's blog and YouTube page. What there's very little of, is biographical information. Come on people, feed The Google. …
Continue Reading about Since Brands Belong To You, Go Ahead And Pull Some Cash Out →
By David Burn
There's more at Calros Mandelbuam's blog and YouTube page. What there's very little of, is biographical information. Come on people, feed The Google. …
Continue Reading about Since Brands Belong To You, Go Ahead And Pull Some Cash Out →
By David Burn
When your brain is on fire, there's no time for time sheets. …
By David Burn
Other than anything written by Brian Morrissey, Adweek's best offerings of late are guest editorials from people working in the salt mines. Today Spyro Kourtis, president and CEO of the Hacker Group, says he doesn't see the need to name a Digital Agency of the Year (R/GA again). "Digital" is not a discipline or a profession the way brand marketing or direct marketing or public relations are. Those professions have …
By David Burn
"Dumb it down, Burn!" I haven't heard these words in a while, but I used to hear them regularly. Chances are you've heard them to, in all the various forms such defeatism takes. In the foreword to George Parker's new book, The Ubiquitous Persuaders, Jeff Goodby shares his thoughts on the practice. Dumbing down is treating people like less intelligent sheep to be manipulated. It presumes they won't notice ham-fisted …
Continue Reading about Douchenozzles And Dumbasses Impaled Upon Parker’s Pike →
By David Burn
WK/London took note of their boss' appearance in Creativity's latest list project--The 2009 Creativity 50. In the feature on him, Dan Wieden says he's looking to expand in a southerly direction. image courtesy of Flickr user, saramusico Here's a segment from Creativity's report: Co-founder Wieden says he also plans to expand into South America in the near future, yet no matter how big the agency grows, he has no …
By David Burn
Adweek asked some agency execs who started up in recessionary times gone by what it was like. "Creativity moves in a particular way. And I think it starts during a recession with, first and foremost, curiously, art," said Frank Lowe, now the leader of The Red Brick Road in London. "Then ... fashion starts to develop, photography ... and I think it slowly moves forward and, in a curious sense, advertising is the last …
Continue Reading about Look Over There — Some Culture That Needs Soaking Up →
-He was terrified of flying. -He only wrote with pencils--no pens, no typewriters. -He visited a psychiatrist for 2 years, partially because had an incurable fear of failure. -He once admitted he never wrote a good TV commercial. -In New York City, he lived next door to Walter Cronkite. -Before he started his agency, he worked as a farmer, growing tobacco in Pennsylvania Amish country. -Yes, he did once call Martin …
Continue Reading about 25 Random Things About David Ogilvy–OK, Not Quite 25 →
By David Burn
Does anyone work in advertising anymore? Lee Clow works in a "Media Lab." And now, David Balwin works in a "Creative Practice." According to Creativity, Baldwin has migrated from McKinney to his own six-person shop in Durham, NC called Baldwin&. But it's not an ad agency--that's so last century. "We call it a creative practice because we 're interested in doing advertising, design and branded content solutions," says …
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